| Brand | CLOROX COMPANY |
| Product/Service | CLOROX LIQUID BLEACH AND CLOROX FOR COLORS |
| Entrant | ADVANTAGE MARKETING & ADVERTISING Cairo, EGYPT |
| Category | Household, Home Appliances & Furnishings, Home Electronics & Audio-Visual |
| Entrant Company: | ADVANTAGE MARKETING & ADVERTISING Cairo, EGYPT |
| Advertising Agency: | ADVANTAGE MARKETING & ADVERTISING Cairo, EGYPT |
| Production Company: | ELEVEN Cairo, EGYPT |
Brief Explanation
No surprise birthday party can be complete without the cake, the decorations and of course turning the lights off just before the surprise kid comes in. But now, thanks to Egyptian mothers using Clorox for colors, keeping the clothes clean and the colors literally shinning, surprise parties have become just a little difficult. You may actually need to take off the lit shirts to pull it off, which is why all the friends need to take care of their colored clothes because surprising your friend half naked in the dark amidst his parents and sister just can’t be normal.
Credits
| Hazem Hussein |
Chief Creative Officer |
| Ronald Scott Wild |
Executive Creative Director |
| Mahmoud Hosni |
Copywriter |
| Mohamed Mourad |
Producer |
| Mariam Abou- Ouf |
Director |
| Hassan El Touny/Mohsen Abd El Wahab |
Editor |
| Feedback |
Sound Design/Arrangement |
| Rumble Fish |
Post Production |
| Ahmed Morsy |
Cameraman |
| Sary Hany (Composer) |
Music |
| Mostafa Elwany |
Account Manager |
| Ahmed Morsy |
Cinematographer |
| Ahmed Morsy |
Director Of Photography |
| 2b |
EditingCompany |
| Tamer El Ezaby, Executive VP; Alia Oraby, Account Executive |
Other Credits |