| Brand | OMAR KASSEM ALESAYI MARKETING CO. LTD. |
| Product/Service | PUNJABI AL MAHA RICE |
| Entrant | TBWA\RAAD SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Category | Foods |
| Entrant Company: | TBWA\RAAD SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Advertising Agency: | TBWA\RAAD SAUDI ARABIA Jeddah, SAUDI ARABIA |
| Production Company: | VTR Beirut, LEBANON |
Brief Explanation
The film was an animation showing flying objects produced using rice plates and napkins to illustrate the lightness and taste features of the product and bring to life the campaign headline "Almaha Rice, Light' n Tasty".
Credits
| Maher El Baba |
Creative Director |
| Mahmoud Tagleby |
Copywriter |
| Omar Reda |
Art Director |
| Jihad Al Houwayek |
Account Supervisor |
| Ehsan Abdul Majid |
Advertiser's Supervisor |
| Dina Kriek |
Post Production |
| Fahad El Kadi |
Account Manager |
| Zaina Al Halabi |
Planner |