BREAK THE SILENCE - HOPSCOTCH
| Brand | HIMAYA |
| Product/Service | CHILD SEXUAL ABUSE AWARENESS |
| Entrant | LEO BURNETT BEIRUT, LEBANON |
| Category | Internet Film |
| Entrant Company: | LEO BURNETT BEIRUT, LEBANON |
| Advertising Agency: | LEO BURNETT BEIRUT, LEBANON |
| Production Company: | INTAJ THE PRODUCTION HOUSE Beirut, LEBANON |
Brief Explanation
Today, 1 out of 7 children in Lebanon is a victim of sexual abuse, yet no one dares to talk about it.
Abuse often happens within a family and is never reported, as it threatens the family’s reputation and pride.
A little girl plays hopscotch innocently in the park. The camera is intimate, shooting her from close range. The further the camera moves, the more we see of the hopscotch to finally discover it’s drawn in the shape of a phallus.
Credits
| Bechara Mouzannar |
Chief Creative Officer |
| Bechara Mouzannar |
Executive Creative Director |
| Areej Mahmoud |
Creative Director |
| Salem Habbous |
Copywriter |
| Charbel Sawane/Krystel Hoche/Marya Ghazzaoui |
Art Director |
| Nada Abi Saleh (Deputy Managing Director) |
Account Supervisor |
| Danielle Moussalli |
Producer |
| Renaud Philips |
Director |
| Luticia Philips/Mounir Haydamous |
Editor |
| Jade Souaid/Fady Tabbal |
Sound Design/Arrangement |
| Vtr Beirut/Renault Philips |
Post Production |
| Nicholas Khoury |
Cameraman |
| Platform |
Lighting |
| Jade Souaid/Fady Tabbal |
Music |
| Michel Haddad (Communication Executive) |
Account Manager |
| Renaud Philips |
Cinematographer |
| Tony El Khazen |
Director Of Photography |
| Vtr Beirut |
EditingCompany |