2012 Winners & Shortlists

WOOD

BrandROYAL CERAMICS
Product/ServiceCERAMIC FLOORS
EntrantLEO BURNETT CAIRO, EGYPT
CategoryHousehold, Home Appliances & Furnishings, Home Electronics & Audio-Visual
Entrant Company:LEO BURNETT CAIRO, EGYPT
Advertising Agency:LEO BURNETT CAIRO, EGYPT
Production Company:LIGHTHOUSE FILMS Cairo, EGYPT

Brief Explanation

Wood floor is a sign of prestige and affluence for Egyptians; it's a must at homes no matter the cost.

Credits

Name Role
Bechara Mouzannar Chief Creative Officer
Mohamed Hamdallah Executive Creative Director
Mohamed Fouad Creative Director
Ashraf Badawy Copywriter
Mohamed Moftah/Ahmed Hamdallah Art Director
Mohamed Yousri/Haitham El Manawaty Account Manager