| Brand | ARAB BANK |
| Product/Service | CORPORATE BANKING |
| Entrant | MEMAC OGILVY ADVIZE Amman, JORDAN |
| Category | Film - Cinematography |
| Entrant Company: | MEMAC OGILVY ADVIZE Amman, JORDAN |
| Advertising Agency: | MEMAC OGILVY ADVIZE Amman, JORDAN |
| Production Company: | CITY FILMS Beirut, LEBANON |
Brief Explanation
The Arab Bank has been around for over 80 years, its resilience & persistence have allowed it to weather the various crises in the region and worldwide. The tumultuous events of the year inspired this campaign to look back at the foundations of the bank, which takes great pride in being founded on Arab values. A very honest campaign truth was born : Arab Bank. Without the 'Arab', it's just a bank.
Credits
| Moe Minkara |
Executive Creative Director |
| Shireen Nababteh |
Creative Director |
| Shireen Nababteh |
Copywriter |
| Amr Hourani |
Art Director |
| Sam Eid |
Agency Producer |
| Habib Rihana |
Account Supervisor |
| Sama Tobaileh |
Account Manager |
| Marc Hadife |
Cinematographer |
| Pedro Del Rey |
Director Of Photography |