2012 Winners & Shortlists

LOOK FORWARD

BrandMANTRA COMMUNICATION
Product/ServiceCURVE MAGAZINE
EntrantSPIRIT Beirut, LEBANON
CategoryFilm - Animation
Entrant Company:SPIRIT Beirut, LEBANON
Advertising Agency:SPIRIT Beirut, LEBANON
Production Company:HEDGEHOG PRODUCTION Beirut, LEBANON

Brief Explanation

The idea was to create a refined corporate image for Curve, a magazine that is specialized in art, design, architecture and lifestyle. “Look Forward” was the concept for the chic animation. Curve is for the ones who are looking at things in a different way… in an unconventional way… for the ones who are looking at things with a “curve”… A journey through the pages of the magazine taking us to different imagery all reflecting with its white background, a classy overall look.

Credits

Name Role
Maya Saab Chief Creative Officer
Wissam El Karout Creative Director
Wissam el Karout, Spirit Director
Haneen Joudiyeh Account Manager