2011 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Corporate Information
DISTRICT S
ESTATES / REAL ESTATE PROJECT
JWT Beirut LEBANON
PLANET MARS
MARS / MARS
WUNDERMAN Dubai UNITED ARAB EMIRATES
A02 Consumer Products
JEEP MASTERY
CHRYSLER GROUP MIDDLE EAST / JEEP GRAND CHEROKEE 2011
PUBLICIS GRAPHICS Dubai UNITED ARAB EMIRATES
MIXERS VS JAMMERS
SAUDI SNACKS FOOD LIMITED / DORITOS COLLISIONS
OMD Dubai UNITED ARAB EMIRATES
SHOW YOUR ENERGY
AL FUTTAIM MOTORS / LEXUS CT 200H
GMASCO MARKETING COMMUNICATIONS Dubai UNITED ARAB EMIRATES
LEXUS GX 460
AL FUTTAIM MOTORS / LEXUS GX 460
GMASCO MARKETING COMMUNICATIONS Dubai UNITED ARAB EMIRATES
LEXUS IS F
AL FUTTAIM MOTORS / LEXUS IS F
GMASCO MARKETING COMMUNICATIONS Dubai UNITED ARAB EMIRATES
REVEL REVIVE RELIVE
AL-FUTTAIM / AUDISSEY
GMASCO MARKETING COMMUNICATIONS Dubai UNITED ARAB EMIRATES
DO THE FISH
LES FILS DE CHAFIC HALWANY / SIBLOU SEAFOOD
IMPACT BBDO Beirut LEBANON
DETTOL DREAM CITY
RECKITT BENCKISER / DETTOL ANTISEPTIC LIQUID
EURO RSCG DUBAI UNITED ARAB EMIRATES
TEMPO
MAGRABI OPTICAL / TEMPO EYEWEAR
M&C SAATCHI Beirut LEBANON
KEEP WALKING LEBANON
DIAGEO / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON
Silver
QUEST FOR THE MISSING CHEESE
BEL / LA VACHE QUI RIT
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Short List
TRESOR HUNTERS
KELLOGG'S / TRESOR CEREAL
LEO BURNETT DUBAI UNITED ARAB EMIRATES
BEAM ART
ENERGIZER / BATTERIES
MEC Dubai UNITED ARAB EMIRATES
WOW WITH YOUR STYLE
BEIERSDORF / NIVEA ANGELSTAR
OMD Dubai UNITED ARAB EMIRATES
BUBBLE WRAP
NESTLÉ / KIT KAT
JWT DUBAI UNITED ARAB EMIRATES
Z PILOTS
NISSAN MIDDLE EAST / NISSAN 370Z
TBWA\RAAD Dubai UNITED ARAB EMIRATES
TERRAINS
NISSAN MIDDLE EAST / NISSAN SUV
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
KETCHUP CRAZEE
AL ALALI / KETCHUP
FLIP MEDIA Dubai UNITED ARAB EMIRATES
DEPECHE MODE
DEPECHE MODE / FASHION STORE
JWT Beirut LEBANON
REVEAL THE SECRETS
MARS / GALAXY ICE CREAM
WUNDERMAN Dubai UNITED ARAB EMIRATES
A03 Consumer Services
EIGHT EXPERIENCE
EIGHT / RESTAURANT
CLEARTAG Beirut LEBANON
ABU DHABI COMMERCIAL BANK WEBSITE
ABU DHABI COMMERCIAL BANK / COMMERCIAL BANK
INDIGO CONSULTING Mumbai INDIA
YAS ISLAND ABU DHABI
ALDAR/EXECUTIVE AFFAIRS AUTHORITY / YAS ISLAND
LBi MENA Dubai UNITED ARAB EMIRATES
MUSEUM OF MODERN ART
QATAR MUSEUM AUTHORITY / MATHAF MUSEUM
LBi MENA Dubai UNITED ARAB EMIRATES
ANAYOU.COM
EMIRATES INTEGRATED TELECOMMUNICATIONS COMPANY PJSC / ANAYOU
HUNGAMA DIGITAL MEDIA ENTERTAINMENT Mumbai INDIA
MANCHESTER UNITED JERSEY ACTIVATION
STC / MOBILE NEWS
JWT Riyadh SAUDI ARABIA
Short List
INFINITY
BATELCO / BATELCO
FP7/BAH Manama BAHRAIN
STORIES
A&H / CONSTRUCTION & DEVELOPMENTS
JWT Beirut LEBANON
MY MAJLIS
STANDARD CHARTERED BANK / CREDIT CARDS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Bronze
A04 Business Equipment & Services
BRANDCENTRAL
BRANDCENTRAL / BRANDING AGENCY
M&C SAATCHI Beirut LEBANON
DIGITAL ANNUAL REPORT
ZAIN TELECOM / ANNUAL REPORT
M&C SAATCHI Beirut LEBANON
THE I.T. CLINIC
MICROSOFT / BUSINESS SOFTWARE
WUNDERMAN Dubai UNITED ARAB EMIRATES
A05 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness
SWITCH OFF
SACO / EARTH HOUR 2010
JWT Riyadh SAUDI ARABIA
GOOD CALL
BATELCO / RAMADAN PROMO
FP7/BAH Manama BAHRAIN
JUNE 16TH 2014
BRAND COLLECTIVE / TUNISIA
MEMAC OGILVY LABEL TUNISIA Tunis TUNISIA
B01 Online Advertising
GRAND CHEROKEE LAUNCH
CHRYSLER GROUP MIDDLE EAST / JEEP GRAND CHEROKEE 2011
PUBLICIS GRAPHICS Dubai UNITED ARAB EMIRATES
INTERSTITIAL WEB EXECUTION
BMW MIDDLE EAST / BMW 5 SERIES
PLAN.NET MIDDLE EAST Dubai UNITED ARAB EMIRATES
CONNECTED OVERLAY
BMW MIDDLE EAST / BMW 5 SERIES
PLAN.NET MIDDLE EAST Dubai UNITED ARAB EMIRATES
EXPANDABLE VIDEO BANNER
BMW MIDDLE EAST / BMW 5 SERIES
PLAN.NET MIDDLE EAST Dubai UNITED ARAB EMIRATES
CD RACK BANNER
IKEA / IKEA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Gold
RESIZE A ROOM
IKEA / IKEA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Gold
A TO Z
SACO / HOME IMPROVEMENT STORE
JWT Riyadh SAUDI ARABIA
THIS & THAT 1
SACO / HOME IMPROVEMENT STORE
JWT Riyadh SAUDI ARABIA
THIS & THAT 2
SACO / HOME IMPROVEMENT STORE
JWT Riyadh SAUDI ARABIA
THIS & THAT 3
SACO / HOME IMPROVEMENT STORE
JWT Riyadh SAUDI ARABIA
FOREVER FORWARD
GENERAL MOTORS / CADILLAC
LEO BURNETT DUBAI UNITED ARAB EMIRATES
THE WORD IS OUT
GENERAL MOTORS / CADILLAC
LEO BURNETT DUBAI UNITED ARAB EMIRATES
MATRYOSHKA
NATIONAL GEOGRAPHIC / TV CHANNEL
LEO BURNETT DUBAI UNITED ARAB EMIRATES