QUEST FOR THE MISSING CHEESE
| Brand | BEL |
| Product/Service | LA VACHE QUI RIT |
| Entrant | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
| Category | Consumer Products |
| Entrant Company: | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
| Advertising/Web Design Agency: | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
Brief Explanation
8 pieces of cheese have gone missing. The adventure takes the kids to 4 fantastic worlds, each hiding two pieces. Entirely from the user’s perspective,having to play games and choose different paths before finding the 2 of 8 pieces hidden in a treasure chest. The adventure happens with pirates, Persia, China then Ancient Egypt , enters secret chambers, overcome obstacles, play games and get clues from various characters they meet… until they complete the adventure and fly off to their next adventure.
Credits
| Malek Ghorayeb |
Leo Burnett Dubai |
Regional Executive Creative Director |
| Sebastien Puhze |
Leo Burnett Dubai |
Creative Director |
| Frederick Tadeo |
Leo Burnett Dubai |
Interactive Art Director |
| Sunny Deo |
Leo Burnett Dubai |
Senior Copywriter |
| Fadi Bustros |
Leo Burnett Dubai |
Communications Manager |
| Elliot Bastien |
Leo Burnett Dubai |
Planner |