2011 Winners & Shortlists

JEEP MASTERY

BrandCHRYSLER GROUP MIDDLE EAST
Product/ServiceJEEP GRAND CHEROKEE 2011
EntrantPUBLICIS GRAPHICS Dubai, UNITED ARAB EMIRATES
CategoryConsumer Products
Entrant Company:PUBLICIS GRAPHICS Dubai, UNITED ARAB EMIRATES
Advertising/Web Design Agency:PUBLICIS GRAPHICS Dubai, UNITED ARAB EMIRATES

Brief Explanation

The Jeep Mastery website is the online micro site that supported the launch of the Grand Cherokee 2011. Designed in Flash with a 3D element that showcases the information on a cube. The micro site offers users relevant information about the Grand Cherokee in an appealing and interesting manner. The values of Heritage, Craftsmanship, Design & Refinement and Capability are the focus of the micro site, it also brings to life the boundless capability over the local terrain.

Credits

Name Company Role
Charles Eddy Publicis Graphics Regional Account Director
Unni Kurup Eworks General Manager
Ross Malet Eworks Creative Director