Brand | VIVA BAHRAIN |
Product/Service | MANCHESTER UNITED BRANDED BROADBAND USB |
Entrant | UNISONO BRAND CONSULTANTS Sanabis, BAHRAIN |
Category | Online Advertising |
Entrant Company: | UNISONO BRAND CONSULTANTS Sanabis, BAHRAIN |
Advertising/Web Design Agency: | UNISONO BRAND CONSULTANTS Sanabis, BAHRAIN |
Brief Explanation
The limited edition Manchester United broadband USB was targeted towards the true football/MUFC fans. The idea evolved from the insight that the true fans will always sport a gear to show their loyalty and support for the club.
The banner evolved from the campaign visual of a newly married couple, but with a sad bride because the groom was dressed in a MUFC jersey.
By clicking the 'How far would you go' button, you can experience the extend a real fan will go to show his loyalty for the team.
Credits
Janos Filip |
Unisono |
Senior Digital Art Director |
Liam Farrel |
Unisono |
Executive Creative Director |
Carl Willoughby |
Unisono |
Creative Director |
Degal Pinto |
Unisono |
Copywriter |