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MR SAID'S WALL
Bronze
Brand
SCIB
Product/Service
PAINTS
Entrant
LEO BURNETT CAIRO, EGYPT
Category
Film - Art Direction
Entrant Company:
LEO BURNETT CAIRO, EGYPT
Advertising Agency:
LEO BURNETT CAIRO, EGYPT
Production Company:
LIGHTHOUSE FILMS Cairo, EGYPT
2nd Production Company:
NOT TO SCALE London, UNITED KINGDOM
Brief Explanation
Paint is a very low involvement category that lacks any kind of emotion. We wanted to make Scib the first human paints' brand that can create the bond between the paint, the people, and their walls.
Credits
Name
Role
Mohamed Hamdalla
Executive Creative Director
Hesham Ellabban
Creative Director
Hesham Ellabban/Mohamed Kamal
Copywriter
Mohamad Moftah
Art Director
Haitham Nassar
Account Supervisor
Fadi Fahim
Producer
Ubik
Director
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