Brand | VODAFONE EGYPT |
Product/Service | RAMADAN GREETINGS |
Entrant | JWT CAIRO, EGYPT |
Category | Film - Art Direction |
Entrant Company: | JWT CAIRO, EGYPT |
Advertising Agency: | JWT CAIRO, EGYPT |
Production Company: | BLUE Cairo, EGYPT |
Brief Explanation
To celebrate and greet its costumers in Ramadan, Vodafones uses its well known celebrities, the puppets, in an over the top production. The greeting was done using the old Egyptian Ramadan songs. Real cities were produced in miniature sizes replicating Cairo's streets, buildings, houses and markets to perfection. A magical set that impressed many by its richness in details.
Credits
Ramsey Naja |
Chief Creative Officer |
Rich Wakefield |
Executive Creative Director |
Luciana El-Gebely |
Creative Director |
May El-Naggar |
Copywriter |
Hussein Baidun |
Art Director |
Reem Megahed/Khaled Zaki/Hassan Mahfouz |
Agency Producer |
Mahmoud Hassan |
Account Supervisor |
Ramy Rabah |
Producer |
Omar Hilal |
Director |
Heba Abdelmonsef |
Account Manager |
Peter James |
Director Of Photography |