| Brand | AHLI BANK |
| Product/Service | CORPORATE |
| Entrant | SPIRIT Beirut, LEBANON |
| Category | Film - Art Direction |
| Entrant Company: | SPIRIT Beirut, LEBANON |
| Advertising Agency: | SPIRIT Beirut, LEBANON |
| Production Company: | NE.A BEYROUTH Beirut, LEBANON |
Brief Explanation
When becoming an Ahli Bank customer: You will be satisfied... You will feel powerful... You will experience the ultimate feeling of owning ‘what can’t be owned’.
Movie starts with the SEA scene, then the SEASONS, then the WIND, the SUN and finally the STARS.
In each scene, the featured person gives us the sensation of owning the world in front of them.
You don’t expect it to be a TV Commercial for a bank. No other bank dared to go to that next level in communication. The aesthetics of every single frame, the uplifting music and the general mood are appealing enough to make the spectator want to watch it over and over again.
Credits
| Maya Saab |
Chief Creative Officer |
| Olga Salman |
Art Director |
| Pierre Sarraf |
Producer |
| Thierry Vergnes |
Director |
| Vtr |
Post Production |
| Georges Kallab |
Account Manager |
| Jessy Karam |
Planner |
| Yves Sehnaoui |
Director Of Photography |