2010 Winners & Shortlists

ANNIVERSARY

BrandCLOROX INTERNATIONAL COMPANY, MIDDLE EAST
Product/ServiceCLOROX FOR COLORS
EntrantTD&A DDB Dubai, UNITED ARAB EMIRATES
CategoryHousehold, Home Appliances & Furnishings, Home Electronics & Audio-Visual
Entrant Company:TD&A DDB Dubai, UNITED ARAB EMIRATES
Advertising Agency:TD&A DDB Dubai, UNITED ARAB EMIRATES
Production Company:THE FANTASTIC FILM FACTORY Beirut, LEBANON

Credits

Executive Creative DirectorAdham Obeid
Creative DirectorShehzad Yunus
CopywriterMark Fillion
Advertiser's SupervisorClaude G Azrak
Account ManagerNeha Mehta
Account SupervisorKrishnakumar Gp
DirectorLawrence Jacomelli
ProducerMona El Hajj
EditorThe Fantastic Film Factory
Sound Design/ArrangementAlex Khoury
Music Artist/TitleHarry Hedeshian
AnimationThe Fantastic Film Factory
Art DirectorIssam Baini
LightingTony El Khazen
Post ProductionThe Fantastic Film Factory
Other CreditsCharbel Kamel - Actor

Brief Explanation

This TVC was developed to assure current users of Clorox For Colors and attract new trials by communicating that, when it comes to stains on your clothes, you certainly don't have to worry.