2010 Winners & Shortlists

RONALDINHA

BrandSOTUCHOC
Product/ServiceCLUB CHOCOLAT
EntrantJWT TUNISIA Tunis , TUNISIA
CategoryFoods
Entrant Company:JWT TUNISIA Tunis, TUNISIA
Advertising Agency:JWT TUNISIA Tunis, TUNISIA
Production Company:PROPAGANDA Tunis, TUNISIA

Credits

Chief Creative OfficerJWT Tunisia

Brief Explanation

Last year we did a campaign inviting people to open their clubs and share them on www.7ellclub.com Each club was a spontaneous expression of their uniqueness. This year to relaunch our Club Campaign, we selected the best videos posted by people on the website, we got in touch with them, shoot them with a regular digital camera and released them on tv giving them the opportunity to share their uniqueness with the many.