2010 Winners & Shortlists

25 YEARS

BrandNFPC GROUP
Product/ServiceOASIS WATER
EntrantLEO BURNETT DUBAI, UNITED ARAB EMIRATES
CategoryDrinks
Entrant Company:LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Advertising Agency:LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Production Company:THE TALKIES Dubai, UNITED ARAB EMIRATES

Credits

Executive Creative DirectorMalek Ghorayeb
Creative DirectorStephen Harris
CopywriterTony O'connor
Agency ProducerBasma El-Mujtahed
Account ManagerFadi Bustros
Account SupervisorNicolas Roux
Art DirectorSebastian Duncan

Brief Explanation

In a category with limited product differentiation, the objective was to establish trust acquired through proximity and heritage. Oasis water has always been present in our lives for the past 25 years