| Brand | ZAIN |
| Product/Service | ZAIN MEDIA |
| Entrant | QUANTUM COMMUNICATIONS Beirut, LEBANON |
| Category | Corporate Image |
| Entrant Company: | QUANTUM COMMUNICATIONS Beirut, LEBANON |
| Advertising Agency: | QUANTUM COMMUNICATIONS Beirut, LEBANON |
| Production Company: | SIGNATURE PRODUCTIONS Beirut, LEBANON |
Credits |
| Chief Creative Officer | Eli Khoury |
| Executive Creative Director | Samer Younes |
| Creative Director | Odile Riachi |
| Copywriter | Maral Ghanma |
| Account Manager | Amal Chammas/Olfa Mourad/Raneem Mourad |
| Director | Farah Khan |
| Producer | Aline Zeinoun |
| Art Director | Shadi Kaddoum |
| Lighting | Ravi Chandran |
Brief Explanation
Zain operates on the platform of “Some look for happiness, others create it”, in essence encouraging their customers to take an active role in making their lives happy. Zain wanted to take this message to a global level, and next in line was India. With Bollywood being a major movie production center, and to stay true to their message, the TVC was shot in Mumbai. The central idea revolves around happiness and how people can share in the same joy, with the song “Jhoomleh” becoming a massive hit with audiences in the region.