| Brand | MERCEDES-BENZ |
| Product/Service | SEATBELT AWARENESS |
| Entrant | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| Category | Public Health & Safety, Public Awareness, Fundraising and Appeals |
| Entrant Company: | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
| Advertising Agency: | IMPACT BBDO Dubai, UNITED ARAB EMIRATES |
Credits |
| Executive Creative Director | Jennie Morris/Jeremy Southern |
| Copywriter | Darren Mccall/Grant Mcgrath |
| Account Manager | Albert Lorenzo |
| Account Supervisor | Fadi El Aswad |
| Art Director | Adrian An/Andrej Arsenijevic/Mark Held |
| Photographer | Tommy Morris |
| Other Credits | Amol Yadav - Retoucher |