| Brand | PAPERS WORLDWIDE |
| Product/Service | NEENAH PAPER |
| Entrant | Y&R DUBAI, UNITED ARAB EMIRATES |
| Category | Business Equipment & Services |
| Entrant Company: | Y&R DUBAI, UNITED ARAB EMIRATES |
| Advertising Agency: | Y&R DUBAI, UNITED ARAB EMIRATES |
Credits |
| Chief Creative Officer | Shahir Zag |
| Creative Director | Shahir Zag/Komal Bedi Sohal |
| Copywriter | Shahir Zag/Komal Bedi Sohal |
| Advertiser's Supervisor | Ashita Judge |
| Planner | Nadine Ghossoub |
| Account Supervisor | Nadine Ghossoub/Souha Khouri |
| Art Director | Komal Bedi Sohal/Shahir Zag |
| Illustrator | Jomy Varghese |
| Photographer | Corbis Images |