UNESCO SHEIKH HAMDAN PRIZE
| Brand | HAMDAN BIN RASHID AL-MAKTOUM AWARD |
| Product/Service | UNESCO-HAMDAN PRIZE AWARENESS |
| Entrant | REAL IMAGE PRODUCTIONS Dubai, UNITED ARAB EMIRATES |
| Category | TV - Best Use of Animation/Computer Graphics/Special Effects |
| Entrant Company: | REAL IMAGE PRODUCTIONS Dubai, UNITED ARAB EMIRATES |
| Advertising Agency: | REAL IMAGE PRODUCTIONS Dubai, UNITED ARAB EMIRATES |
| Production Company: | REAL IMAGE PRODUCTIONS Dubai, UNITED ARAB EMIRATES |
Credits |
| Executive Creative Director | Aiham Ajib |
| Creative Director | Mousa Daoud |
| Copywriter | Maysoun Hanna |
| Agency Producer | Nadia Ahmad |
| Account Manager | Nadia Ahmad |
| Director | Anwar Amin |
| Producer | Nadia Ahmad |
| Editor | Real Image Productions |
| Sound Design/Arrangement | Creative Force Studio |
| Music Artist/Title | Creative Force Studio |
| Animation | Real Image Productions |
| Art Director | Aiham Ajib |
| Lighting | Graeme Ross |
| Post Production | Real Image Productions |
Brief Explanation
1- UNESCO-Hamdan Bin Rashid Al-Maktoum Prize TVC:
Client: Hamdan Bin Rashid Al-Maktoum Award for Distinguished Academic Performance
1 day of shoot on 35 mm format
Director-General of UNESCO & Minister of Education of the United Arab Emirates (UAE), signed a MOU establishing the “UNESCO-Hamdan Bin Rashid Al-Maktoum Prize for outstanding practice and performance in enhancing the effectiveness of teachers”.
Accordingly this TVC was produced to address the concept & content of the prize.
It was broadcasted on CNN & BBC.
This TVC was produced in a record time of 4 weeks time-frame from starting the concept till delivering the final tape/ airing copy, all done in house from concept, storyboard, shooting on 35 mm format, integrated CG.
Making of Edit was done to show the CG part as most people think it is real not graphics.