| Brand | AL FUTTAIM IKEA |
| Product/Service | IKEA |
| Entrant | MEMAC OGILVY Dubai, UNITED ARAB EMIRATES |
| Category | Fast Moving Consumer Goods |
|
Idea Creation
|
MEMAC OGILVY Dubai, UNITED ARAB EMIRATES
|
|
Additional Company
|
DÈJÁVU Dubai, UNITED ARAB EMIRATES
|
Write a short summary of what happens in the film
We gave the outdoors its own news channel where all the exciting things happening outside were presented as breaking news. So the sunrise and the sunsets, the shifts in the breeze, the births and deaths of little creatures in the grass and in the foliage – all of them became news. We presented every news piece in a light-hearted, entertaining way.
Credits
| Juggi Ramakrishnan |
Memac Ogilvy Dubai |
Chief Creative Officer |
| Gautam Wadher |
Memac Ogilvy Dubai |
Creative Director |
| Alok Mohan |
Memac Ogilvy Dubai |
Creative Director |
| Alok Mohan |
Memac Ogilvy Dubai |
Copywriter |
| Juggi Ramakrishnan |
Memac Ogilvy Dubai |
Copywriter |
| Fernando Montero |
Memac Ogilvy Dubai |
Copywriter |
| Gautam Wadher |
Memac Ogilvy Dubai |
Art Director |
| Nicolas Lopez |
Memac Ogilvy Dubai |
Art Director |
| Hadi Ballout |
Memac Ogilvy Dubai |
Client Services |
| Alaa Nour |
Memac Ogilvy Dubai |
Client Services |
| Haya Dajani |
Memac Ogilvy Dubai |
Client Services |
| Brence Dsa |
Memac Ogilvy Dubai |
Producer |
| Nour Safieh |
Memac Ogilvy Dubai |
Social team |
| Stephanie Mukherjee |
Memac Ogilvy Dubai |
Social team |
| Carrol D'souza |
Memac Ogilvy Dubai |
Social team |
| Lara Gammoh |
Memac Ogilvy Dubai |
Social team |
| Tareq Al Tamimi |
Memac Ogilvy Dubai |
Social team |
| Manasvi Gosalia |
Deja Vu |
Executive Producer |
| Jayesh Kilpady |
Deja Vu |
Editor |
| Binita Chowdhury |
Al Futtaim IKEA |
PR and Communication Specialist |
| Carla Klumpenaar |
Al Futtaim IKEA |
GM MARKETING, COMMUNICATION, HF and retail design |
| Amer Yaghi |
Al Futtaim IKEA |
Regional Marketing Manager |
| Noha Gheith |
Al Futtaim IKEA |
Regional Digital Marketing Specialist |
Links
Social Media URL