2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location PR Location Award
B02 Business Citizenship / Corporate Responsibility
#POSTWISELY "IF IT WERE YOUR PAIN. WOULD YOU SHARE IT?"
DU TELCO / DU TELECOM
LEO BURNETT DUBAI UNITED ARAB EMIRATES MSL
Dubai
UNITED ARAB EMIRATES
Short List
THE RIGHT START INITIATIVE
JOHNSON’S BABY / CORPORATE SOCIAL RESPONSIBILITY
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN
Lahore
PAKISTAN
Silver
THE SOUND OF SHISHA
AUBMC / AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON
WINDOW WATCHERS
ALFA TELECOM / ALFA TELECOM AWARENESS CAMPAIGN
DDB DUBAI UNITED ARAB EMIRATES
B03 Business Citizenship / Environmental
THE TOXIC FLAG
THE WASTE MANAGEMENT COALITION / WASTE MANAGEMENT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
PURE TRASH - THE DISGRACEFUL ART SHOW
FOOD NOT TRASH / NGO
MULTIPLY MARKETING CONSULTANCY Abu Dhabi UNITED ARAB EMIRATES MULTIPLY MARKETING CONSULTANCY
Abu Dhabi
UNITED ARAB EMIRATES
B05 Events & Stunts
THE TOXIC FLAG
THE WASTE MANAGEMENT COALITION / WASTE MANAGEMENT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
YOUNG BRIDE
RDFL / RDFL
J. WALTER THOMPSON Beirut LEBANON
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES
THE MISSING
MTV LEBANON / PUBLIC AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
THE BLANK EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Grand Prix
THE KEEP WALKING LEBANON EXPO
DIAGEO LEBANON / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
MSL BEIRUT
LEBANON
HIGHWAY GALLERY
LOUVRE ABU DHABI / INSTITUTIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
BULLY A PLANT
IKEA UAE / IKEA 2018 CATALOGUE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEMAC OGILVY
Dubai
UNITED ARAB EMIRATES
FEARLESS
20TH CENTURY FOX AND MAJID AL FUTTAIM DISTRIBUTION / DEADPOOL 2
LIVINGROOM COMMUNICATION Dubai UNITED ARAB EMIRATES
DO YOU WANT US TO REMAIN SILENT?
SBC / DAWOOD AL SHERYAN TV SHOW
J. WALTER THOMPSON Riyadh SAUDI ARABIA
PEAK OF LUXURY
BENTLEY MOTORS / CONTINENTAL GT & BENTAYGA V8
PERFORMANCE COMMUNICATIONS UNITED ARAB EMIRATES PERFORMANCE COMMUNICATIONS
UNITED ARAB EMIRATES
THE SUN FLAME GRILLED WHOPPER
BURGER KING / BURGER KING
MEMAC OGILVY KUWAIT Kuwait City KUWAIT MEMAC OGILVY KUWAIT
Kuwait City
KUWAIT
Bronze
THE SOUND OF SHISHA
AUBMC / AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON
THE ALTANTIS FAN SUITE: THE WORLD'S FIRST SOCIAL MEDIA SUITE
ATLANTIS, THE PALM DUBAI / ATLANTIS SUITES
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
VIRTUE PR & MARKETING COMMUNICATIONS
Dubai
UNITED ARAB EMIRATES
STOP DOWRYMONGERING
UN WOMEN / ANTI FORCED DOWRY
BBDO PAKISTAN Lahore PAKISTAN MINT PR
Lahore
PAKISTAN
Short List
WINDOW WATCHERS
ALFA TELECOM / ALFA TELECOM AWARENESS CAMPAIGN
DDB DUBAI UNITED ARAB EMIRATES
ABSOLUT CIVIL LOVE
ABSOLUT VODKA / ABSOLUT VODKA
INTERESTING TIMES Beirut LEBANON INTERESTING TIMES
Beirut
LEBANON
B06 Celebrity Endorsement
THE CRUELEST WINTER
UNITED NATIONS HIGH COMMISSIONER FOR REFUGEES (UNHCR) / UNHCR WINTER APPEAL
ASDA'A BCW Dubai UNITED ARAB EMIRATES ASDA'A BCW
Dubai
UNITED ARAB EMIRATES
NETFLIX-LA CASA DE PAPEL
NETFLIX / NETFLIX LA CASE DE PAPEL
KIJAMII Cairo EGYPT
2019 RESOLUTION: TIME TO GET IN TOUCH... FOR REAL
DHL / DHL EXPRESS
J. WALTER THOMPSON CAIRO EGYPT POD EGYPT
Cairo
EGYPT
Silver
FEARLESS
20TH CENTURY FOX AND MAJID AL FUTTAIM DISTRIBUTION / DEADPOOL 2
LIVINGROOM COMMUNICATION Dubai UNITED ARAB EMIRATES
STOP DOWRYMONGERING
UN WOMEN / ANTI FORCED DOWRY
BBDO PAKISTAN Lahore PAKISTAN MINT PR
Lahore
PAKISTAN
Short List
B07 Sponsorship & Partnerships
INTELLIGENT FOOTBALL
NISSAN / NISSAN INTELLIGENT MOBILITY / UEFA CHAMPION LEAGUE PARTNERSHIP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
NETFLIX-LA CASA DE PAPEL
NETFLIX / NETFLIX LA CASE DE PAPEL
KIJAMII Cairo EGYPT
ZERO TOLERANCE RIBBON
28 TOO MANY / AWARENESS RIBBON
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
COOKING FOR CHANGE
AL - WALIMAH RICE / AL WALIMAH RICE
MAYAR FOODS Dammam SAUDI ARABIA ABILITY AGENCY
Riyadh
SAUDI ARABIA
B08 Launch / Re-launch
THE SUPER-NATURAL GREEN WRAP
ZAATAR W ZEIT / THE SUPER-NATURAL GREEN WRAP
PUBLICIS LEVANT Beirut LEBANON PUBLICIS LEVANT
Beirut
MSL BEIRUT
LEBANON
THE SPACESUIT COLLECTION
LANDMARK GROUP / CENTREPOINT
IMPACT BBDO Dubai UNITED ARAB EMIRATES
B09 Brand Voice & Strategic Storytelling
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
#TEACHYOUALESSON
UNICEF LEBANON / NON-GOVERNMENTAL ORGANIZATION
LEO BURNETT BEIRUT LEBANON LEO BURNETT BEIRUT
MSL BEIRUT
LEBANON
Short List
THE BLANK EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
#HEARITFROMME
LINKEDIN / LINKEDIN
EDELMAN Dubai UNITED ARAB EMIRATES EDELMAN
Dubai
UNITED ARAB EMIRATES
#POSTWISELY "IF IT WERE YOUR PAIN. WOULD YOU SHARE IT?"
DU TELCO / DU TELECOM
LEO BURNETT DUBAI UNITED ARAB EMIRATES MSL
Dubai
UNITED ARAB EMIRATES
THE NATION THAT DIDN'T KNOW ITS ANTHEM
BYBLOS BANK / BYBLOS BANK BRAND CAMPAIGN
FP7/BEY Beirut LEBANON FP7/BEY
Beirut
TELLTALE
Beirut
LEBANON
B10 Content-led Engagement & Marketing
UNSPOKEN, UAE
THE LIGHTHOUSE CENTRE FOR WELLBEING / WORKPLACE MENTAL HEALTH
McCANN HEALTH Dubai UNITED ARAB EMIRATES McCANN HEALTH
Dubai
FP7/DXB
Dubai
UNITED ARAB EMIRATES
WORLD WITHOUT WALLS
BABYSHOP / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
CLASICO DOGS
K9 CENTRAL DOGS / SNIFF PET ADOPTION / PET ADOPTION
TBWA\RAAD Dubai UNITED ARAB EMIRATES
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
Short List
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN
Lahore
PAKISTAN
Bronze
C01 Use of Digital in a PR Campaign
YOUNG BRIDE
RDFL / RDFL
J. WALTER THOMPSON Beirut LEBANON
Short List
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES