2019 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 Fast Moving Consumer Goods
KINDER RAMADAN
FERRERO / KINDER RAMADAN RANGE
PHD Dubai UNITED ARAB EMIRATES PHD
Dubai
UNITED ARAB EMIRATES
PUCK SAVE THE COWS
ARLA FOODS / BLUE JAR CHEESE
PHD Dubai UNITED ARAB EMIRATES PHD
Dubai
UNITED ARAB EMIRATES
Bronze
LIPTON ICE TEA: DELIVERING DELIGHT
LIPTON ICE TEA / NON-CARBONATED BEVERAGE
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
PEPSI: VINTAGE
PEPSI / PEPSI (CARBONATED SOFT DRINK)
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
Short List
WE ARE OREO PEOPLE
MONDELEZ / OREO
HORIZON FCB Dubai UNITED ARAB EMIRATES SPARK FOUNDRY
Dubai
UNITED ARAB EMIRATES
Short List
THE KEEP WALKING LEBANON EXPO
DIAGEO LEBANON / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON SPARK FOUNDRY
Beirut
LEBANON
TWIX FACE OFF
MARS / TWIX
IMPACT BBDO Dubai UNITED ARAB EMIRATES
ABSOLUT CIVIL LOVE
ABSOLUT VODKA / ABSOLUT VODKA
INTERESTING TIMES Beirut LEBANON
Short List
OMO TAG
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
LAUNDRY SHOCK
UNILEVER LEBANON / OMO
TBWA\RAAD Dubai UNITED ARAB EMIRATES
THE HUNGER PROOF FOOTBALL EXPERIENCE
MARS / SNICKERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A02 Durable Consumer Goods, including Cars
INTELLIGENT FOOTBALL
NISSAN / NISSAN INTELLIGENT MOBILITY / UEFA CHAMPION LEAGUE PARTNERSHIP
TBWA\RAAD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
ROAD RAGE RADIO
CHEVROLET / CHEVROLET
COMMONWEALTH//McCANN Dubai UNITED ARAB EMIRATES CARAT
Dubai
UNITED ARAB EMIRATES
Bronze
MY FIRST INFINITI AD
ARABIAN AUTOMOBILES COMPANY INFINITI / INFINITI CARS
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES INITIATIVE MENA
Dubai
UNITED ARAB EMIRATES
INFINITI: QX50
INFINITI / INFINITI QX50
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
INFINITI: DCO
INFINITI / AUTOMOTIVE VEHICLES
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
Bronze
Q 5-0
INFINITI / Q50
TBWA\RAAD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
UNSEEN POTENTIAL
AL TAYER MOTORS / RECYCLED DESIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
THE D-REMOTE
BEKO / BEKO SMART TELEVISIONS
McCANN ISTANBUL TURKEY McCANN ISTANBUL
TURKEY
DEADLED
AUDI / AUDI PRE SENSE
IMPACT BBDO Beirut LEBANON
THE STRETCHABLE POSTER
AWR ARABIAN AUTOMOBILE / NISSAN INTELLIGENT EMERGENCY BRAKING
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A03 Travel, Leisure, Retail, Restaurants & Fast Food Chains
WORLD WITHOUT WALLS
BABYSHOP / RAMADAN CAMPAIGN
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
OMD
Dubai
UNITED ARAB EMIRATES
THE ALTANTIS FAN SUITE: THE WORLD'S FIRST SOCIAL MEDIA SUITE
ATLANTIS, THE PALM DUBAI / ATLANTIS SUITES
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
MAGNA GLOBAL
Dubai
UNITED ARAB EMIRATES
Short List
THE 1 DIRHAM COIN FOR THE 1 DIRHAM CONE
MCDONALD'S / MCDONALD'S ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UM MENA
Dubai
UNITED ARAB EMIRATES
UBER: COMMUTE MADE EASY
UBER / TRANSPORTATION
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
Short List
CENTREPOINT: ROPO
LANDMARK / CENTREPOINT STORES
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
Short List
AL UMOBUWAH: PUTTING "MUM" INTO "PARENTHOOD"
BABYSHOP / MOTHER'S DAY BRAND ACTIVATION
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
Grand Prix
THE OFFICIAL SPONSOR OF LOSERS
MCDONALD'S / MCDONALD'S WORLD CUP CAMPAIGN
FP7/BEY Beirut LEBANON UM MENA
Beirut
LEBANON
Bronze
THE KFC SCROLL THRU
KFC UAE / KFC
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
Silver
LUCKY FACE
LA LIBANAISE DES JEUX / LOTTO
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
A04 Media & Publications
FEARLESS
20TH CENTURY FOX AND MAJID AL FUTTAIM DISTRIBUTION / DEADPOOL 2
LIVINGROOM COMMUNICATION Dubai UNITED ARAB EMIRATES LIVINGROOM COMMUNICATION
Dubai
UNITED ARAB EMIRATES
MOMENTS MATTER
UNDER ARMOUR / UNDER ARMOUR APPAREL
GARAGE366 Dubai UNITED ARAB EMIRATES GARAGE366
Dubai
UNITED ARAB EMIRATES
THE BLANK EDITION
AN-NAHAR / NEWSPAPER
IMPACT BBDO Dubai UNITED ARAB EMIRATES OMD
Beirut
LEBANON
Short List
GOOGLE SEARCH
GOOGLE / SEARCH ENGINE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
MIRAA
UNILEVER / SHED THE LIGHT ON SOME OF THE IMPORTANT ISSUES THAT ARAB WOMEN FACE
UNILEVER Dubai UNITED ARAB EMIRATES
A05 Financial Products & Services, Commercial Public Services, B2B Products & Services
ELEVATOR TWEETS
TWITTER / TWITTER
GEOMETRY GLOBAL Dubai UNITED ARAB EMIRATES GEOMETRY GLOBAL
Dubai
UNITED ARAB EMIRATES
EVERY STEP COUNTS
EMIRATES NBD / THE FITNESS APP
FP7/DXB Dubai UNITED ARAB EMIRATES FP7/DXB
Dubai
UNITED ARAB EMIRATES
THE HASHTAGGING GRANDPA
ORANGE TUNISIA / INTERNET PRODUCTS
FP7/TUN Tunis TUNISIA UM MENA
Tunis
TUNISIA
THE WIFI COUCHES
SAUDI TELECOM COMPANY / PUBLIC WIFI
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
THE ONE RIYAL TRIP
SAUDI TELECOM COMPANY / 'QITAF' ROYALTY PROGRAM
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
THE BIG SHUTDOWN
SAUDI TELECOM COMPANY / SELF-SERVICE DIGITAL TOOLS
J. WALTER THOMPSON Riyadh SAUDI ARABIA UM MENA
Riyadh
SAUDI ARABIA
Bronze
BANK AUDI "THE CAFÉ AROUND THE CORNER"
BANK AUDI / DIGITAL SOLUTIONS/CHANNELS
LEO BURNETT BEIRUT LEBANON STARCOM
Beirut
LEBANON
SLOW FACE
CONNECT / CONNECT BOUNDLESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
A07 Corporate Social Responsibility
#POSTWISELY "IF IT WERE YOUR PAIN. WOULD YOU SHARE IT?"
DU TELCO / DU TELECOM
LEO BURNETT DUBAI UNITED ARAB EMIRATES HEARTS & SCIENCE
Dubai
UNITED ARAB EMIRATES
FORGOTTEN TOY
GMC / AUTOMOTIVE
LEO BURNETT DUBAI UNITED ARAB EMIRATES CARAT
Dubai
UNITED ARAB EMIRATES
TRUCK ART CHILDFINDER
BERGER PAINTS / BERGER PAINTS
BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN
Lahore
PAKISTAN
Gold
A FACE FOR RADIO
DEPILEX / DEPILEX FOUNDATION
BBDO PAKISTAN Lahore PAKISTAN BBDO PAKISTAN
Lahore
PAKISTAN
THE GENIUSES (AL ABAKERA) - EDUTAINMENT
NBE - NATIONAL BANK OF EGYPT / SOCIAL RESPONSIBILITY
TNA Cairo EGYPT TNA
Cairo
EGYPT
WINDOW WATCHERS
ALFA TELECOM / ALFA TELECOM AWARENESS CAMPAIGN
DDB DUBAI UNITED ARAB EMIRATES
THE MISSING
MTV LEBANON / PUBLIC AWARENESS CAMPAIGN
TBWA\RAAD Beirut LEBANON