2019 Winners & Shortlists

DEMAGH TANYA

Short List
BrandETISALAT MISR
Product/ServiceTARRIF
EntrantFP7/CAI Cairo, EGYPT
CategoryFinancial Products & Services, Commercial Public Services, B2B Products & Services
Idea Creation FP7/CAI Cairo, EGYPT
Media Placement STARCOM Cairo, EGYPT
Production LIGHTHOUSE FILMS Cairo, EGYPT

Write a short summary of what happens in the film.

A teenager is sitting with his girlfriend, who is draining him in a conversation he obviously listens to a lot. We take a glimpse of what is in the guy’s head, only to see a crazy journey of Egypt’s most popular memes and viral videos dancing in the guy’s head.

Cultural/Context information for the jury.

All characters appearing in the film are Memes that we brought to life, saying their most famous catchphrases.

Credits

Name Company Role
Karim Ayesh FP7/CAI Creative Director
Mohamed Bary FP7/CA| Associate Creative Director
Mohamed Abdel Aal FP7/CAI Senior Art Director
Sondos Effat FP7/CAI Head of Account Management
Amr Ammar FP7/CAI Account Director
Ahmed El Shimy FP7/CAI Senior Account Manager
Essmat El Kholy FP7/CAI Account Executive
Inas Nagi FP7/CAI Senior Agency Producer
Naila Fattouh FP7/CAI Head of Strategy
Omar Gawdat FP7/CAI Strategist
Omar Helal N/A Director
Quim Miguel N/A DOP
Karim Hashkobly Hashkobz GFX
Hosny Ali The Garage Sound Engineer
Mohamed Farouk Light-House Senior Producer
Youssra Shalaby Light-House Producer
Fadi Fahim Light House Executive Producer
Links
Social Media URL