2019 Winners & Shortlists

SINUS, UNQUESTIONABLY.

BrandVEZEETA.COM
Product/ServiceVEZEETA.COM
EntrantKAIRO Cairo, EGYPT
CategoryCasting
Idea Creation KAIRO Cairo, EGYPT
Production BIGFOOT FILMS Cairo, EGYPT

Write a short summary of what happens in the film.

Egypt is a country of 90 million people. Everyone of them acts like a doctor. Vezeeta.com helps customers find the right doctor,book an appointment and rate them.

Cultural/Context information for the jury

We Egyptian are the masters of diagnosing ourselves and others with all sorts of illnesses based on nothing but our personal observations and unscientific judgements. We prescribe medicines, antibiotics and all sorts of remedies without hesitation, as if we are buying candy.

Tell the jury about the casting process.

We looked for actors who's faces would deliver the humor in a subtle way. They needed to look far from being doctors, yet have the ability to talk with a lot of confidence and conviction as if they have a medical background. But the viewer needed to immediately spot their bs. As for the patient actors, they needed to look helpless to get the humor across.

Credits

Name Company Role
Hesham Ellabban KAIRO Executive Creative Director
Montasser Khalil KAIRO Creative Director
Sameeh Selim KAIRO Head of data and Intelligence
Mahmoud Dogheim KAIRO General Manager
Begad Omran-Ahmed Azmi Bigfoot Films Executive Producer
Tameem Younes Freelance Director
Mihai Apopei Freelance Director Of Photography
Mohamed Abdelhamid KAIRO Creative Strategist
Sherif Ghaith Bigfoot Films Producer
Mohamed Sabry Abaza Bigfoot Films Head of Production
Mayar Tarek Bigfoot Films Bidding Producer
Ahmed Allam Bigfoot Films Post Producer
Shahd Azzam Bigfoot Films Assistant Producer
LZRD LZRD Post Production
The Garage The Garage Sound Designer