We produced and aired 13 unique ads. Here are a couple examples:

-"The all-new Chevrolet Equinox is packed with technology such as Apple CarPlay integration, so you can always keep your hands on the wheel and say things like: Siri, play WOLVES BY SELENA GOMEZ."

(and)

-"The all-new Chevrolet Equinox is packed with technology such as Apple CarPlay integration, so you can always keep your hands on the wheel and say things like: Siri, WHAT'S THE HIGH TEMPERATURE TODAY?"

Following the Siri command, the radio station will then play the song or weather forecast that's been requested.