2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A02 Drinks
TRUCK
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
AIRPORT
MCDONALD'S / MCCAFÉ
LEO BURNETT DUBAI UNITED ARAB EMIRATES
Bronze
A04 Durable Consumer Goods
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
TANGLED SIA
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Silver
A05 Cars & Automotive Products & Services
PEYOTE
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
Silver
AYAHUASCA
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
Silver
CARAMBOLA
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
Silver
A06 Retail, e-Commerce, Restaurants & Fast Food Chains
BIG MAC
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
Short List
A11 Commercial Public Services
MOM SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
LIFE COACH SPAM
CONNECT / UNLIMITED REACH POSTPAID PLAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
A12 Corporate Image & Sponsorship
SHIP
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Short List
CAR
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Bronze
PLANE
THE LEGO GROUP / CORPORATE IMAGE
GREY MENA Dubai UNITED ARAB EMIRATES
Bronze
A15 Charities & Non-profit
HEART
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
LIVER
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
KIDNEY
NOD LEBANON / ORGAN DONATION
J. WALTER THOMPSON RIYADH SAUDI ARABIA
Bronze
B01 Use of Print & Publishing
SKINS OF PEACE
AMNESTY INTERNATIONAL / AMNESTY INTERNATIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
C01 Original Print & Publishing
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Gold