2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Innovative Technology
LIFE SAVING SCARECROW
VARUNA PUMPS / AGRICULTURAL PUMPS
Y&R DUBAI UNITED ARAB EMIRATES
Short List
THE GREEN LIGHT
HONDA / HONDA CARS
Y&R DUBAI UNITED ARAB EMIRATES
Short List
DAQRI INDUSTRIAL USE OF AUGMENTED REALITY
DEWA / DAQRI HELMET
TAKELEAP Dubai UNITED ARAB EMIRATES
SMART ADVERTISING WITH DYNAMIC CONTENT SOLUTIONS
/ DYNAMIC CONTENT SOLUTIONS
JCDECAUX MIDDLE EAST & AFRICA Dubai UNITED ARAB EMIRATES
GAMELOFT ADVERTISING SOLUTIONS
/ GAMELOFT ADVERTISING SOLUTIONS
GAMELOFT ADVERTISING SOLUTIONS Dubai UNITED ARAB EMIRATES
A02 Creative Innovation
THE LIGHT PIN PROJECT
UNILEVER / OMO
RÉPUBLIQUE Beirut LEBANON
Short List
CAMELPOWER
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
HIGHWAY GALLERY
LOUVRE ABU DHABI / INSTITUTIONAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Grand Prix
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
AUDIO HUNTERS
INFINITI / INFINITI
TBWA\RAAD Dubai UNITED ARAB EMIRATES
LIV. - THE ONLY FULLY DIGITAL LIFESTYLE BANK IN THE UAE
EMIRATES NATIONAL BANK OF DUBAI / LIV.
R/GA LONDON UNITED KINGDOM
Innovation Lynx
POTATOES ON MARS
CIP - THE INTERNATIONAL POTATO CENTER / POTATOES
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Innovation Lynx