SCHWEPPES +C "HORSE RACE"
| Brand | THE COCA-COLA COMPANY |
| Product/Service | SCHWEPPES +C |
| Entrant | MEMAC OGILVY & MATHER Dubai, UNITED ARAB EMIRATES |
| Category | Drinks |
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Idea Creation
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MEMAC OGILVY & MATHER Dubai, UNITED ARAB EMIRATES
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Production
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DEJAVU Dubai, UNITED ARAB EMIRATES
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Production 2
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PLATIGE IMAGE Warsaw, POLAND
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Brief Explanation
The cultured leopard who left the chaos of the jungle has made his way to the lavish horse races.
He's a bit uncomfortable with the monkey boys at the stands creating a fuss but his mood instantly changes when a beautiful Lebanese film star (Stephanie Saliba) takes a seat next to him. She is charmed by his confidence and charisma as he orders her a Schweppes +C. He then admits that he used to be a chaser, but now it seems he is the one being chased.
Credits
| Paul Shearer |
Memac Ogilvy Dubai |
Chief Creative Officer |
| Karim Sherif |
Memac Ogilvy Dubai |
Creative Director |
| Ahmed El Sharif |
Memac Ogilvy Dubai |
Arabic Copywriter |
| Ramzi Moutran |
Memac Ogilvy Dubai |
Executive Creative Director |
| Diana El Zubeidi |
Memac Ogilvy Dubai |
Account Manager |
| Mahmoud Hassan Youssef |
Memac Ogilvy Dubai |
Group Account Director |
| Tarek Shawki |
Memac Ogilvy Dubai |
Business Director |
| Amin Soltani |
Production Manager |
Production Manager |
| Mansavi Gosalia |
Deja Vu |
Executive Producer |
| Omar Hilal |
Omar Hilal |
Director |
| Islam Eldessouky |
Coca-Cola Middle East |
IMC Manager |
| Sophie Wordley |
Coca-Cola Middle East |
Communication Manager |
Links
Video URL