2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Art Direction
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
VEGAS
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
TUK-TUK
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
FOUL CART
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
BRIDAL UNIFORM
UN WOMEN PAKISTAN / PUBLIC SERVICE
BBDO PAKISTAN Lahore PAKISTAN
FRIES
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
COFFEE
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
BURGERS
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
BIG MAC
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
Short List
FRIES
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
EGG MCMUFFIN
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
MOSAIC TILES
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Silver
STAINED GLASS
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Silver
DOOR
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Silver
ONE BOOK FOR PEACE
INTERRELIGIOUS COUNCIL IN BOSNIA & HERZEGOVINA / INTERRELIGIOUS DIALOGUE
Y&R DUBAI UNITED ARAB EMIRATES
Short List
1 DIRHAM COIN. 1 DIRHAM CONE.
MCDONALD'S / ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
AQUABOARD
BEKO / ENERGY EFFICIENT WASHING MACHINES
McCANN ISTANBUL TURKEY
THE PRINT AD THAT WAS NEVER PRINTED
BEKO / EARTH DAY
McCANN ISTANBUL TURKEY
BOTTLE
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
CUP
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
GLASS
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
PRISONERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
RUGBY PLAYERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
TANGLED SIA
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
A02 Copywriting
WELCOME BACK HOME
DUBAI PROPERTIES GROUP / REAL ESTATE DEVELOPMENT
NOMADS Dubai UNITED ARAB EMIRATES
DON'T SUFFER IN SILENCE
ACPN / PYSCHIATRY
McCANN HEALTH Dubai UNITED ARAB EMIRATES
MASA'S SOFT SWEATER
OASIS MALLS (LANDMARK GROUP) / OASIS MALL, DUBAI
BPG BATES Dubai UNITED ARAB EMIRATES
ALAA'S SHINY JACKET
OASIS MALLS (LANDMARK GROUP) / OASIS MALL, DUBAI
BPG BATES Dubai UNITED ARAB EMIRATES
LA PERLE LAUNCH
LA PERLE / LA PERLE
HAVAS Dubai UNITED ARAB EMIRATES
AUDI LOOOOL
AUDI / AUDI BRAND IMAGE
ACCESS Tunis TUNISIA
A03 Illustration
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
VEGAS
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
THE BULLY
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
THE BEAR
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
Short List
THE SHARK
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
Short List
DINNER
HENKEL / SYOSS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
OFFICE
HENKEL / SYOSS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
BURGERS
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
FRIES
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
COFFEE
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
FASTER FOOD
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
PEYOTE
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
AYAHUASCA
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
CARAMBOLA
LAND ROVER / LAND ROVER
TBWA\ISTANBUL TURKEY
1 DIRHAM COIN. 1 DIRHAM CONE.
MCDONALD'S / ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
LEGS
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES
HEART
NISSAN / DESERT LINEUP
TBWA\RAAD Dubai UNITED ARAB EMIRATES