2018 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 Art Direction
GLASS
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
CUP
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
BOTTLE
COCA-COLA MIDDLE EAST / COCA-COLA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
TANGLED SIA
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Bronze
A03 Illustration
TANGLED KISS
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Gold
TANGLED SIA
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Gold
TANGLED MJ
VIVA BAHRAIN B.S.C. / BOSE WIRELESS HEADPHONES
MEMAC OGILVY Manama BAHRAIN
Gold
A01 Art Direction
THE PRINT AD THAT WAS NEVER PRINTED
BEKO / EARTH DAY
McCANN ISTANBUL TURKEY
AQUABOARD
BEKO / ENERGY EFFICIENT WASHING MACHINES
McCANN ISTANBUL TURKEY
A02 Copywriting
DON'T SUFFER IN SILENCE
ACPN / PYSCHIATRY
McCANN HEALTH Dubai UNITED ARAB EMIRATES
A01 Art Direction
FOUL CART
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
TUK-TUK
MAJID AL FUTTAIM LEISURE AND ENTERTAINMENT LLC / SKI EGYPT
KAIRO Cairo EGYPT
A05 Use of Arabic Script / Calligraphy
CLORETS: SO CLOSE
MONDELEZ / CLORETS - CHEWING GUM
J. WALTER THOMPSON CAIRO EGYPT
A03 Illustration
CLORETS: SO CLOSE
MONDELEZ / CLORETS - CHEWING GUM
J. WALTER THOMPSON CAIRO EGYPT
A01 Art Direction
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A05 Use of Arabic Script / Calligraphy
ARABIC REASSEMBLED
AL FUTTAIM / IKEA
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A03 Illustration
FOREST
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
VEGAS
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Bronze
A01 Art Direction
VEGAS
VISA / VISA INFINITE
IMPACT BBDO Dubai UNITED ARAB EMIRATES
A02 Copywriting
LA PERLE LAUNCH
LA PERLE / LA PERLE
HAVAS Dubai UNITED ARAB EMIRATES
A03 Illustration
COFFEE
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
FRIES
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
A01 Art Direction
COFFEE
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
FRIES
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
A03 Illustration
BURGERS
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
A01 Art Direction
BURGERS
MCDONALD'S / MCDELIVERY
FP7/DXB Dubai UNITED ARAB EMIRATES
A03 Illustration
1 DIRHAM COIN. 1 DIRHAM CONE.
MCDONALD'S / ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
A01 Art Direction
1 DIRHAM COIN. 1 DIRHAM CONE.
MCDONALD'S / ICE CREAM CONE
FP7/DXB Dubai UNITED ARAB EMIRATES
A03 Illustration
LAVA
KKT ORTHOPEDIC SPINE CENTER / CHRONIC PAIN TREATMENT
FP7/BAH Manama BAHRAIN
TOXIC WASTE
KKT ORTHOPEDIC SPINE CENTER / CHRONIC PAIN TREATMENT
FP7/BAH Manama BAHRAIN
ALLIGATORS
KKT ORTHOPEDIC SPINE CENTER / CHRONIC PAIN TREATMENT
FP7/BAH Manama BAHRAIN
THE SHARK
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
Short List
THE BEAR
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
Short List
THE BULLY
HENKEL / VERNEL FABRIC SOFTENER
DDB DUBAI UNITED ARAB EMIRATES
RUGBY PLAYERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
A01 Art Direction
RUGBY PLAYERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
PRISONERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
A03 Illustration
PRISONERS
PEPSICO / CHEETOS FLAMIN' HOT
DDB DUBAI UNITED ARAB EMIRATES
FASTER FOOD
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
A01 Art Direction
EGG MCMUFFIN
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
FRIES
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
BIG MAC
MCDONALD'S / MCDELIVERY
DDB DUBAI UNITED ARAB EMIRATES
Short List
A02 Copywriting
ALAA'S SHINY JACKET
OASIS MALLS (LANDMARK GROUP) / OASIS MALL, DUBAI
BPG BATES Dubai UNITED ARAB EMIRATES
MASA'S SOFT SWEATER
OASIS MALLS (LANDMARK GROUP) / OASIS MALL, DUBAI
BPG BATES Dubai UNITED ARAB EMIRATES
A01 Art Direction
KNOWLEDGE IS BULLETPROOF
SOC OUTREACH / GIRLS' EDUCATION
BBDO PAKISTAN Lahore PAKISTAN
Short List
A05 Use of Arabic Script / Calligraphy
#URDUPOEATRY
KASHMIR COOKING OILS & BANASPATI / COOKING OILS AND BANASPATI
BBDO PAKISTAN Lahore PAKISTAN
Short List
A01 Art Direction
BRIDAL UNIFORM
UN WOMEN PAKISTAN / PUBLIC SERVICE
BBDO PAKISTAN Lahore PAKISTAN
A02 Copywriting
AUDI LOOOOL
AUDI / AUDI BRAND IMAGE
ACCESS Tunis TUNISIA