2017 Winners & Shortlists

RACHEL'S HOME

BrandALDAR
Product/ServicePROPERTY DEVELOPMENT
EntrantM&C SAATCHI Abu Dhabi, UNITED ARAB EMIRATES
CategoryRetail, e-Commerce, Restaurants & Fast Food Chains
Idea Creation M&C SAATCHI Abu Dhabi, UNITED ARAB EMIRATES
Media Placement HAVAS MEDIA MIDDLE EAST Dubai, UNITED ARAB EMIRATES
Production BOOMTOWN PRODUCTIONS Dubai, UNITED ARAB EMIRATES

Brief Explanation

In this film, we follow one of Aldar’s young residents, Rachel, as she attempts to define what ‘Home’ means to her.

Credits

Name Company Role
Scott Feasey M&C SAATCHI FZ LLC CEO/Partner
Ryan Reed M&C SAATCHI FZ LLC Executive Creative Director/Partner
Dario Albuquerque M&C SAATCHI FZ LLC Creative Director
Benjamin Lees M&C SAATCHI FZ LLC Senior Art Director
Liesl Reed M&C SAATCHI FZ LLC Senior Art Director
Deven Uchil M&C SAATCHI FZ LLC Senior Account Manager
Shane Martin Boomtown Productions Executive Producer
Hadi Boomtown Productions Director
Tanya Abou Jaoude Boomtown Productions Producers
Zoey Coombe Boomtown Productions Production Managers
Carrie Ryan Boomtown Productions Production Managers
Girlie Serrano Boomtown Productions Production Coordinator
Christopher Marais Boomtown Productions Production Assistants
Kim Mantua Boomtown Productions Production Assistants
Rian Mcloughlin Boomtown Productions Production Assistants
Baris Cangokce Boomtown Productions 1st AD
Jad Saabi Boomtown Productions 2nd AD
Mattias Troelstrup Boomtown Productions DOP