Brand | UNILEVER |
Product/Service | DAIRY PRODUCT |
Entrant | AA FILMS Karachi, PAKISTAN |
Category | Viral Film |
Idea Creation
|
J. WALTER THOMPSON Karachi, PAKISTAN
|
Production
|
AA FILMS Karachi, PAKISTAN
|
Additional Company
|
UNILEVER PAKISTAN Karachi, PAKISTAN
|
Brief Explanation
Story is about a middle class family that revolves around two main characters: mother and her daughter. Mother inharrently makes many sacrifices for her daughter. Ramadan is her busiest time of the year. From waking up early preparing fast making sure her kids get up for school and so on. She has no respite till the day finally comes when her responsibilities are shared by the one person she loves and trusts dearly. The formate of our storytelling is a mix of narrative and dialogues. Our mother triggers the story in a way as she is telling the story to the audience and taking them to her world. Film takes dramatic twist the day when little daughter surprise every one.Film push forth the idea of what really needs to be valued more between mother and child relationship. The Characters push across the story through the emotions of caring and happiness.
Credits
Syed Yawar Iqbal |
JWT Pakistan |
Executive Creative Director |
Ali Gondal |
Jwt Pakistan |
Agency Producer |
Ahsen Saeed |
JWT Pakistan |
Account Director |
Emmad Rehman |
Emmad Rehman Music |
Composer |
Waqas Hussain |
Yellow beans |
Editor |
Anwar Al Amin |
AA Filmz |
Director |
Mehr Hamid |
JWT Pakistan |
Creative Director |
Suilman Razzak |
Cameraman |
DOP |
Fareed Zafar |
JWT |
Assistant Agency Producer |
Saquib Chawla |
AA Filmz |
Producer |
Links
Social Media URL