2017 Winners & Shortlists

MURDER

Silver Campaign
BrandDU (EMIRATES INTEGRATED TELECOMMUNICATIONS COMPANY)
Product/ServiceTELECOMMUNICATION
EntrantLEO BURNETT DUBAI, UNITED ARAB EMIRATES
2 of 2 Campaign
CategoryCommercial Public Services
Idea Creation LEO BURNETT DUBAI, UNITED ARAB EMIRATES
Media Placement STARCOM Dubai, UNITED ARAB EMIRATES
PR MSL GROUP Dubai, UNITED ARAB EMIRATES
Production STINK London, UNITED KINGDOM

Brief Explanation

The film reveals someone thinking out loud. They are talking to themselves, or at least so it seems. It’s a one-sided conversation with all answers and responses growing in intensity. It is only once we are close enough we reveal that they are scrolling through someone’s social media feed.

Credits

Name Company Role
Bechara Mouzannar Leo Burnett Chief Creative Officer
André Nassar Leo Burnett Dubai Regional Executive Creative Director
Rafael Augusto / John Smeddle Leo Burnett Dubai Creative Director
André Nassar / Rafael Augusto Leo Burnett Dubai Art Director
John Smeddle / Shadi Khermasho Leo Burnett Dubai Copywriter
Haytham Dayeh Leo Burnett Dubai Communication Servicing Director
Amir M. Zeitouni Leo Burnett Dubai Senior Account Manager
Mahmoud Jaber Leo Burnett Dubai Account Executive:
Amir M. Zeitouni Leo Burnett Dubai Planner
Shereen Mostafa Leo Burnett Dubai Head of Production
Zeina Daoud / Elham Abi Rached Leo Burnett Dubai Producers
Dan Newton Leo Burnett Dubai Post Producers
Tom Green Stink UK Director
Stink UK Stink UK Production House
Debbie Ninnis Stink UK Producer
Ula Pontikos Stink UK DOP
Sam Dawking Stink UK Assistant Director
David Smith Stink UK Gaffer
Ninteen Twenty London & Lizard Cairo Ninteen Twenty London & Lizard Cairo Post Production house
Factory Factory Sound
Starcom Starcom Media Agency
MSL Group MSL Group PR Agency
Humaida Alkhalsan du (Emirates Integrated Telecommunications Company) Director Corporate Communications Projects & Sustainability Commercial
Hala Badri du (Emirates Integrated Telecommunications Company) Executive VP Brand and Communications
Rabab Al Abbas du (Emirates Integrated Telecommunications Company) Manager Corporate Communications
Munira AlOsaimi du (Emirates Integrated Telecommunications Company) Manager Consumer Marketing Communications