Brand | MCDONALD'S |
Product/Service | FAST FOOD |
Entrant | LEO BURNETT DUBAI, UNITED ARAB EMIRATES |
Category | Use of Original Music |
Idea Creation
|
LEO BURNETT DUBAI, UNITED ARAB EMIRATES
|
Production
|
DEJAVU Dubai, UNITED ARAB EMIRATES
|
Brief Explanation
We created a playful film that depicts a chat between two friends as they consider who to invite to join them for a McChicken. The list begins with a few friends, but quickly spirals into a never-ending invitation that comes to life with a fun series of emojis that depict all the wonderful characters they invite… all of whom love the McChicken. The film is driven by a quirky song that celebrates these characters and the little things that make our culture unique.
Credits
Bechara Mouzannar |
Leo Burnett |
Chief Creative Officer |
André Nassar |
Leo Burnett Dubai |
Regional Executive Creative Director |
Rodrigo Leal Rodrigues |
Leo Burnett Dubai |
Head of Art |
Michael Habre |
Leo Burnett Dubai |
Creative Director |
Tariq Ayass |
Leo Burnett Dubai |
Associate Creative Director |
Anton Marais |
Leo Burnett Dubai |
Associate Creative Director |
Rasha Alazem |
Leo Burnett Dubai |
Associate Regional Communication Director |
Shereen Mostafa |
Leo Burnett Dubai |
Head of TV Production |
Zeina Daoud |
Leo Burnett Dubai |
TV Producer |
Herr Fuchs |
Herr Fuchs |
Animation Company |
Déjà vu |
Déjà vu |
Production Company |
Links
Video URL