2016 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
B01 Print & Outdoor - Art Direction
OUT OF NOWHERE - CYCLIST
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
OUT OF NOWHERE - DEER
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
OUT OF NOWHERE - KID
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
FOXES & HEN
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
MICE & ELEPHANT
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
SHEPHERD DOGS & SHEEP
MERCEDES-BENZ / MERCEDES-BENZ
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
REAL COW MILK
CANDIA / GRANDLAIT
SPIRIT Beirut LEBANON
I-WASH LONG LIVE THE TROUSERS
UNIONAIRE / I-WASH
FP7/CAI Cairo EGYPT
THE CHICKEN OR THE EGG
EROS GROUP - HITACHI / AIR PURIFIER
BLUE APPLE Dubai UNITED ARAB EMIRATES
BMW XWALK
BMW / BMW X6
SERVICEPLAN MIDDLE EAST Dubai UNITED ARAB EMIRATES
MR AMINE BENDRIOUICH
SOLE DXB / FASHION, FOOTWEAR & LIFESTYLE EVENT
MOLOOBHOY & BROWN Dubai UNITED ARAB EMIRATES
PROFILING
HILTON HOTEL DOHA / SOCIETY LOUNGE
LEO BURNETT DOHA QATAR
RIGHT TO DRIVE
RASEEF22 / AWARENESS CAMPAIGN
J. WALTER THOMPSON Doha QATAR
ROADS FOR LIFE
ROADS FOR LIFE, THE TALAL KASSEM FUND FOR POST- ACCIDENT CARE / AWARENESS CAMPAIGN
J. WALTER THOMPSON Doha QATAR
ROADS FOR LIFE
ROADS FOR LIFE, THE TALAL KASSEM FUND FOR POST- ACCIDENT CARE / AWARENESS CAMPAIGN
J. WALTER THOMPSON Doha QATAR
REALLY CHILLI
MR. CHIPS / CHIPS
TEAM/Y&R AMMAN JORDAN
TIMELESS
MITSUBISHI CORPORATION / ISUZU DIESEL
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
THE CULT OF THE NIGHT
MASHROU' LEILA / “IBN EL LEIL” ALBUM LAUNCH
LEO BURNETT BEIRUT LEBANON
HSBC GLOBAL TRANSFER
HSBC / INTERNATIONAL MONEY TRANSFER
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Short List
BREAK FROM WORK
KIT KAT / FOODS
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
BREAK FROM WORK 2
KIT KAT / FOODS
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
THE CULT OF THE NIGHT
MASHROU' LEILA / “IBN EL LEIL” ALBUM LAUNCH
LEO BURNETT BEIRUT LEBANON
MIND
800 FLOWER / FLOWER SHOP
SPARK* Publinet Dubai UNITED ARAB EMIRATES
ENERGY WORLD QATAR
QATAR SHELL / ENERGY WORLD QATAR
IMAGINATION Doha QATAR
BOOKS AND THE WORLD EAT PREY LOVE
KINOKUNIYA / BOOK STORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
BOOKS AND THE WORLD HARRY POTTER
KINOKUNIYA / BOOK STORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
COACH
UNILEVER / ZENDIUM TOOTHPASTE
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
COMMANDER
UNILEVER / ZENDIUM TOOTHPASTE
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
LIONESS
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
SHARK
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
WOLF
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
HOUSE
LISTERINE / TOLETRIES & PHARMACY
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
METRO
LISTERINE / TOLETRIES & PHARMACY
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
PLANE SEAT
LISTERINE / TOLETRIES & PHARMACY
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
WIRES
QATAR ELECTRICITY & WATER CORPORATION (KAHRAMAA) / TARSHEED - CONSERVATION LAW
LEO BURNETT DOHA QATAR
HOSE
QATAR ELECTRICITY & WATER CORPORATION (KAHRAMAA) / TARSHEED - CONSERVATION LAW
LEO BURNETT DOHA QATAR
PIPES
QATAR ELECTRICITY & WATER CORPORATION (KAHRAMAA) / TARSHEED - CONSERVATION LAW
LEO BURNETT DOHA QATAR
JOHN McENROE
KINOKUNIYA / BOOK STORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Short List
MARLIYN MONROE
KINOKUNIYA / BOOK STORE
J. WALTER THOMPSON DUBAI UNITED ARAB EMIRATES
Short List
EGGPLANT
AL-SAIF TRADING AGENCIES CO. / TRAMONTINA KNIVES
HORIZON FCB RIYADH SAUDI ARABIA
LETTUCE
AL-SAIF TRADING AGENCIES CO. / TRAMONTINA KNIVES
HORIZON FCB RIYADH SAUDI ARABIA
POTATO
AL-SAIF TRADING AGENCIES CO. / TRAMONTINA KNIVES
HORIZON FCB RIYADH SAUDI ARABIA
SAUSAGE
AL-SAIF TRADING AGENCIES CO. / TRAMONTINA KNIVES
HORIZON FCB RIYADH SAUDI ARABIA
BLUE STAIN
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
GREEN STAIN
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
RED STAIN
UNILEVER / JIF
MULLENLOWE MENA Dubai UNITED ARAB EMIRATES
GOOD NOTES DON’T BUY CIGARETTES
BOU KHALIL SUPERMARCHÉ / THE GOOD NOTE
J. WALTER THOMPSON BEIRUT LEBANON
GOOD NOTES DON’T BUY WEAPONS
BOU KHALIL SUPERMARCHÉ / THE GOOD NOTE
J. WALTER THOMPSON BEIRUT LEBANON
GOOD NOTES DON’T BUY DRUGS
BOU KHALIL SUPERMARCHÉ / THE GOOD NOTE
J. WALTER THOMPSON BEIRUT LEBANON
HUNGER PLATE – AFRICA
UNITED NATIONS WORLD FOOD PROGRAMME / UN WFP
CHEIL MENA Dubai UNITED ARAB EMIRATES