2016 Winners & Shortlists

The Campaign

Baku is the capital and largest city of Azerbaijan, as well as the largest city on the Caspian Sea and of the Caucasus region. Baku is located 28 metres (92 ft) below sea level. With the Eurogames happening for the first time in Azerbaijan a lesser known European country, the film entitled "Rise to the Occasion" aims to portray the Rise of athletes from the city that lies lowest under sea level in the world to the very top metaphorically showing that when you want to achieve and be a winner, no matter the obstacle, you can prevail!

Creative Execution

All of the stunts in the TVC were done for real, with real athletes and stunt professionals. The stunts were filmed partly on green screen for all of the above water scenes and in an olympic swimming pool for all of the under water scenes using real props/stunts both over and under the water.