2015 Winners & Shortlists

TOUCH- 4G

BrandTOUCH
Product/ServiceTOUCH
EntrantJ. WALTER THOMPSON BEIRUT, LEBANON
CategoryCommercial Public Services
Entrant Company J. WALTER THOMPSON BEIRUT, LEBANON
Advertising Agency J. WALTER THOMPSON BEIRUT, LEBANON
Production Company CITY FILMS Beirut, LEBANON

Brief Explanation

Following the success of the 3.9G campaign which featured “Speedy” & “Amigo, a sequel was developed for the 4G campaign. The story of those two adventurous friends is simple: they try to beat fast Internet connection with wild experiments. Speedy creates the experiments and Amigo tests them. The 4G film was shot in Durango, Mexico, using editing, art direction, cinematography and music that are true to “WESTERN” epoch. In this film Speedy and Amigo try to beat the fastest in the land, so they go to the Wild Wild West. To no surprise everything Amigo does is still “BATI2” (too slow in English) and Speedy finds a new friend – a cowgirl.

Credits

Name Company Role
Nicolas Geahchan J. Walter Thompson Beirut Executive Creative Director
Laila Agassi J. Walter Thompson Beirut Associate Creative Director
Maya Mohtar J. Walter Thompson Beirut Senior Art Director
Georges El Ten J. Walter Thompson Beirut Art Director
Ali Farraj J. Walter Thompson Beirut Junior Copywriter
Elie Nasr J. Walter Thompson Beirut Junior Art Director
Omar Sadek J. Walter Thompson Beirut Managing Director
Celine Noujeim J. Walter Thompson Beirut Account Director
Ramzy Salhab J. Walter Thompson Beirut Account Manager
Lana Khayat J. Walter Thompson Beirut Account Executive
Nadiya Haddad J. Walter Thompson Beirut Tv Producer