ONE MAN ON ONE LONELY MISSION
| Brand | VOLVO |
| Product/Service | AUTOMOTIVE |
| Entrant | INTERESTING TIMES Beirut, LEBANON |
| Category | Cars & Automotive Services |
|
Entrant Company
|
INTERESTING TIMES Beirut, LEBANON
|
|
Advertising Agency
|
INTERESTING TIMES Beirut, LEBANON
|
|
Production Company
|
RUMBLE London, UNITED KINGDOM
|
Brief Explanation
We’re at Downtown Beirut near martyr’s square by the architectural icon: “The Egg”. We see Mr. Lonely standing in front of the building carrying a sign that reads: “Save our shared culture”. A row of buses park around the square to release a herd of protestors grunting, yelling, and chanting cacophonously as they protest their own political causes, paying no attention to Mr. Lonely’s cause. The protesters are carrying signs that reference political parties. The crowds chant about. While Mr. Lonely continues to take a stand for heritage, we see the very building he is hoping to save being demolished by a bulldozer! He continues to protest, and so does the raging crowd in front of him.
Credits
| Mo Alghossein |
Interesting Times |
Creative Director/Partner |
| Jimmy Francis |
Interesting Times |
Creative Director/Partner |
| Ashraf Mansour |
Interesting Times |
Strategy Director/Partner |
| Wassim Bassil |
Interesting Times |
Managing Partner |
| Rita Harbie |
Interesting Times |
Copywriter |
| Michiel Sfeir |
Interesting Times |
Art Director |
| Bahaa Awad |
Interesting Times |
Digital Production Director |
| Karam Al Ghossain |
Interesting Times |
Senior Content Producer |
| Lara Safar |
Interesting Times |
Head Of Engagement |
| Jihad Harmoush |
Interesting Times |
Engagement Manager |