2015 Winners & Shortlists

INTERNET WITHDRAWAL SYMPTOMS

BrandVODAFONE EGYPT
Product/ServiceUSB INTERNET EVERYDAY
EntrantJ. WALTER THOMPSON CAIRO Cairo, EGYPT
CategoryInternet Film
Entrant Company J. WALTER THOMPSON CAIRO Cairo, EGYPT
Advertising Agency J. WALTER THOMPSON CAIRO Cairo, EGYPT
Production Company FILM CLINIC Cairo, EGYPT

Brief Explanation

Being disconnected from the online world nowadays is an enormous challenge. Not being able to share content, being aware of the latest news and watch viral content impact one's life. So when we were to communicate the new USB Data bundles by Vodafone Egypt which have a data balance that refreshes everyday (to allow access every day throughout the month), we decided to focus on just how much not being online might affect one's life. The execution focuses on the withdrawal symptoms of a young women who is disconnected from the online world.

Credits

Name Company Role
Ramsey Naja Jwt Executive Creative Director
Amr Hadad Jwt Cairo Senior Art Director
Malek Sharif JWT Cairo Art Director
Ahmed Wahid JWT Cairo Art Director
Ahmed Waheed JWT Cairo Copywriter
Haitham Abou Samra JWT Cairo Art Director/Copywriter
Mai Azmy JWT Cairo Managing Director
Amir Adib JWT Cairo Account Manager
Clotilde Malauzat JWT Cairo Account Executive
Heba Ghazala JWT Cairo Agency Producer
Hassan Mahfouz Film Clinic Production Director
Mohamed El Zayat Self Employed Director
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