Brand | THE COCA COLA COMPANY |
Product/Service | COCA-COLA |
Entrant | ACME GROUP Cairo, EGYPT |
Category | Other Digital Channels |
Entrant Company
|
ACME GROUP Cairo, EGYPT
|
Advertising Agency
|
ACME GROUP Cairo, EGYPT
|
Brief Explanation
Supporting the crazy for good global initiative onground in an interactive and engaging way. The campaign is set to encourage individuals to perform acts of goodness and kindness that positively affects others, even if it is perceived by some as “crazy”. Thus the campaign “Etganen” – meaning “Go crazy” was launched in EGYPT
Credits
Ethar Elshabrawy |
ACME Group |
General Manager |
Mohamed Bedda |
ACME Group |
Software Architect |
Mahmoud Noshy |
ACME Group |
Software Architect |
Ayman Eljammali |
ACME Group |
Commercial Director |
Mariam Raafat |
The Coca Cola Company |
Media Manager |
Youssef Ayoub |
The Coca Cola Company |
Senior Brand Manager Manager Colas |
Nasser Mouti |
The Coca Cola Company |
Assistant Brand Manager Colas |
Mohamed Hany |
The Coca Cola Company |
Brand Manager Colas |
Kinda Adly |
The Coca Cola Company |
Media Executive |
Mahmoud Adel |
ACME Group |
Operations Manager |
Mohamed Zain |
ACME Group |
Technical Executive |
Mostafa Hamza |
ACME Group |
Technical Executive |
Mohamed Saada |
Seaharvest Group |
Business Development Director |
Ramy Beddah |
Seaharvest Group |
Chief Operating Officer |
Links
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