| Brand | EXECUTIVE MAGAZINE |
| Product/Service | A01 |
| Entrant | B, Beirut, LEBANON |
| Category | Mailings |
|
Entrant Company
|
B, Beirut, LEBANON
|
|
Advertising Agency
|
B, Beirut, LEBANON
|
The Brief
To announce Executive Magazine iPhone App
Creative Execution
it's a cool thing to do !
To print a magazine in such a small format is also relevant because the size of it is that of a mobile screen.
Describe the creative solution to the brief/objective.
To produce the original magazine in a "mini format" i.e. in the size of a mobile phone screen
Results
No results available. We believe recipients will at least smile, try the QR code, and we could create interest, awareness and traffic to the website in a market that is still resistant to magazine apps.
Credits
| Ramzi Barakat |
B |
Creative Director |
| Serge Moushaty |
B |
Art Director |
| Stephanie Yared |
B |
Graphic Designer |
| Yasser Accaoui |
Executive Magazine |
Managing Director |
| Graziella Nassar |
Executive Magazine |
Marketing Manager |
| Carine Matar |
Executive Magazine |
Marketing Manager |
| Michelle Hobeika |
Executive Magazine |
Marketing Manager |