2013 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Award
A01 FOODS
VOLCANO
WRIGLEY / SKITTLES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
COFFEE CUP LIVE
McDONALD'S / McDONALD'S BREAKFAST
UNIVERSAL MEDIA Dubai UNITED ARAB EMIRATES
EARTHQUAKE
MARS FOODS / MALTESERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
PARACHUTE
MARS FOODS / MALTESERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
TORNADO
MARS FOODS / MALTESERS
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
A02 DRINKS
GRAB THE NEW TASTE OF FANTA
COCA-COLA MIDDLE EAST / FANTA
SALT GLOCAL Dubai UNITED ARAB EMIRATES
A03 HOUSEHOLD, HOME APPLIANCES & FURNISHINGS, HOME ELECTRONICS & AUDIO-VISUAL
THE LIGHT THAT NEVER GOES OUT
THE CHANGE INITIATIVE / SOLARMATE GARDEN LIGHTS
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
BOOTS
FOOD & DRUG CORPORATION / VAPE
IMPACT BBDO Beirut LEBANON
RAIN
DELONGHI / DEHUMIDIFIERS
DRIVE DENTSU Beirut LEBANON
A04 COSMETICS & BEAUTY, TOILETRIES & OTC PHARMACY
RAPUNZEL
SATINETT / EXTRA HOLD GEL
SPIRIT Beirut LEBANON
A05 CLOTHING, FOOTWEAR & ACCESSORIES
BAG
BOUTIQUE M PINO / BOUTIQUE M PINO
LOWE MENA Dubai UNITED ARAB EMIRATES
A07 CARS & AUTOMOTIVE SERVICES
VOLVO THE ICONIC XC90
VOLVO / VOLVO WINTER CAMPAIGN
MEMAC OGILVY & MATHER Beirut LEBANON
EXTENDED VISION
VOLKSWAGEN / VOLKSWAGEN TOUAREG
MEMAC OGILVY Dubai UNITED ARAB EMIRATES
PLANE
RASAMNY-YOUNIS MOTOR CO. / NISSAN JUKE
IMPACT BBDO Beirut LEBANON
MUSIC
RASAMNY-YOUNIS MOTOR CO. / NISSAN JUKE
IMPACT BBDO Beirut LEBANON
Short List
SHOPPING
RASAMNY-YOUNIS MOTOR CO. / NISSAN JUKE
IMPACT BBDO Beirut LEBANON
Short List
CIRCUS
BRIDGESTONE / TIRES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
MOTEL
BRIDGESTONE / TIRES
IMPACT BBDO Dubai UNITED ARAB EMIRATES
Short List
A08 RETAIL STORES, RESTAURANTS & FAST FOOD OUTLETS
HAND CRAFTED SUSTAINABLE BILLBOARD
THE CHANGE INITIATIVE / SUSTAINIBILITY PRODUCTS AND SOLUTIONS
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
PELICANS
HARVEY NICHOLS DUBAI / DEPARTMENT STORE
Y&R DUBAI UNITED ARAB EMIRATES
Bronze
FACES - YOUR FACE OF BEAUTY
FACES BEAUTY RETAILER - PART OF CHALHOUB GROUP RETAIL (CGR) / FACES BEAUTY RETAILERS - CHALHOUB GROUP CGR SELF OWNED CONCEPT
HAVAS WORLDWIDE - MIDDLE EAST Dubai UNITED ARAB EMIRATES
A11 BANKING, INVESTMENT & INSURANCE
FLAG UAE DJIBOUTI
MONEYGRAM / INTERNATIONAL MONEY TRANSFER
DRIVE DENTSU Beirut LEBANON
FLAG GERMANY JORDAN
MONEYGRAM / INTERNATIONAL MONEY TRANSFER
DRIVE DENTSU Beirut LEBANON
FLAG LEBANON PHILIPPINES
MONEYGRAM / INTERNATIONAL MONEY TRANSFER
DRIVE DENTSU Beirut LEBANON
LIFETIME APARTMENT
JAMIL SAAB & CO. / REAL ESTATE
SPIRIT Beirut LEBANON
THE BEST DEAL FOR YOUR NEW HOME
DOHA BANK / HOUSING LOANS
INFINITY MARKETING SOLUTIONS Doha QATAR
100,000 AIR MILES
BARWA BANK / TRANSFER YOUR LIABILITIES
AGENCY 222 Doha QATAR
A12 BUSINESS EQUIPMENT & SERVICES
COUNTERFEIT CONSUMABLES
CANON MIDDLE EAST / CANON INK CARTRIDGES
CREATIVE CONCEPTS Dubai UNITED ARAB EMIRATES
A14 CORPORATE IMAGE
MUSIC KUWAIT SKYLINE
WATANIYA TELECOM / CORPORATE SOCIAL RESPONSIBILITY
IMPACT & ECHO BBDO Safat KUWAIT
FOOD KUWAIT SKYLINE
WATANIYA TELECOM / CORPORATE SOCIAL RESPONSIBILITY
IMPACT & ECHO BBDO Safat KUWAIT
FASHION KUWAIT SKYLINE
WATANIYA TELECOM / CORPORATE SOCIAL RESPONSIBILITY
IMPACT & ECHO BBDO Safat KUWAIT
ART & PHOTOGRAPHY KUWAIT SKYLINE
WATANIYA TELECOM / CORPORATE SOCIAL RESPONSIBILITY
IMPACT & ECHO BBDO Safat KUWAIT
A15 PUBLIC HEALTH & SAFETY, PUBLIC AWARENESS, FUNDRAISING AND APPEALS
CDDG LESS BLOODSHED MORE PEACE
CDDG / CDDG PROMOTING NATIONAL PEACE CAMPAIGN
MEMAC OGILVY & MATHER Beirut LEBANON
B01 FOODS
TOBLERONE - PARTICLE ACCELERATOR
MONDELEZ INTERNATIONAL / TOBLERONE
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
TOBLERONE - COGS
MONDELEZ INTERNATIONAL / TOBLERONE
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Silver
TOBLERONE - GOLD BULLION
MONDELEZ INTERNATIONAL / TOBLERONE
SAATCHI & SAATCHI Dubai UNITED ARAB EMIRATES
Silver
OVEN
GLOBAL EXPORT CO. / AMERICAN GARDEN
Y&R DUBAI UNITED ARAB EMIRATES
STOVE
GLOBAL EXPORT CO. / AMERICAN GARDEN
Y&R DUBAI UNITED ARAB EMIRATES
BBQ
GLOBAL EXPORT CO. / AMERICAN GARDEN
Y&R DUBAI UNITED ARAB EMIRATES
TURBO SANGRIENTO
GLOBAL EXPORT CO. / AMERICAN GARDEN HABANERO & TABASCO SAUCE
Y&R DUBAI UNITED ARAB EMIRATES
ZORRO EN FUEGO
GLOBAL EXPORT CO. / AMERICAN GARDEN HABANERO & TABASCO SAUCE
Y&R DUBAI UNITED ARAB EMIRATES
THUNDER ESTUPIDO
GLOBAL EXPORT CO. / AMERICAN GARDEN HABANERO & TABASCO SAUCE
Y&R DUBAI UNITED ARAB EMIRATES
DELICIO-BIRD'S EYE CHILLI
AATCO OMAN / DELICIO HOT SAUCE
FP7/MCT OMAN Muscat OMAN
DELICIO-GREEN CHILLI
AATCO OMAN / DELICIO HOT SAUCE
FP7/MCT OMAN Muscat OMAN
DELICIO-PEPPERCORN
AATCO OMAN / DELICIO HOT SAUCE
FP7/MCT OMAN Muscat OMAN
B02 DRINKS
MARATHON
GLOBAL EXPORT CO. / AMERICAN GARDEN COCONUT JUICE
Y&R DUBAI UNITED ARAB EMIRATES
NINJA
GLOBAL EXPORT CO. / AMERICAN GARDEN COCONUT JUICE
Y&R DUBAI UNITED ARAB EMIRATES
CHIHUAHUA
GLOBAL EXPORT CO. / AMERICAN GARDEN COCONUT JUICE
Y&R DUBAI UNITED ARAB EMIRATES
CHAINSAW
GLOBAL EXPORT CO. / AMERICAN GARDEN COCONUT JUICE
Y&R DUBAI UNITED ARAB EMIRATES
B03 HOUSEHOLD, HOME APPLIANCES & FURNISHINGS, HOME ELECTRONICS & AUDIO-VISUAL
LONGER TALK TIME
SAMSUNG / SAMSUNG GALAXY S3
CHEIL WORLDWIDE UAE Dubai UNITED ARAB EMIRATES