| Brand | MUKHI SISTERS |
| Product/Service | NEW COLLECTION |
| Entrant | RÉPUBLIQUE Beirut, LEBANON |
| Category | SMALL SCALE SPECIAL SOLUTIONS |
|
Entrant Company
|
RÉPUBLIQUE Beirut, LEBANON
|
|
Advertising Agency
|
RÉPUBLIQUE Beirut, LEBANON
|
Execution
To communicate the launch of Mukhi Sisters' new 2013 jewelry collection, we designed a phone cover that replicated the user's ear wearing one of our client's earring designs. When the phone was used the cover created the illusion of the phone disappearing completely, therefore giving the user the ability to never hide their jewelry.
Credits
| Fadi Mroue |
Creative Director |
| Fadi Mroue |
Copywriter |