2013 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Media Placement Location Award
A01 USE OF BROADCAST: TV, CINEMA, RADIO
12PT RAMADAN CAMPAIGN
VODAFONE EGYPT / LIMITED TIME TARIFF 12PT PER MINUTE
JWT CAIRO EGYPT OMD
Cairo
EGYPT
Short List
A TV THAT BUFFERS?
TE DATA / TE DATA ADSL AND TE LIVE
ZENITHMEDIA EGYPT Cairo EGYPT ZENITHMEDIA EGYPT
Cairo
ZENITHMEDIA EGYPT
Cairo
EGYPT
Short List
A VERY PUBLIC DISPLAY OF AFFECTION - THE MEN WHO SHARED THEIR LOVE WITH MILLIONS
UNILEVER / DOVE MEN+ CARE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES UNILEVER
Dubai
UNITED ARAB EMIRATES
ARWA3 ABAYA
PERSIL / PERSIL ABAYA SHAMPOO
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
CAPTIVATING TALES
BEIERSDORF ME / NIVEA SENSUAL MUSK BODY LOTION
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
CHEYEF HALAK RADIO STUNT
LBCI / ANTI-DISCRIMINATION
IMPACT BBDO Beirut LEBANON IMPACT BBDO
Beirut
LEBANON
DAYMAN MAABAAD/ ALWAYS TOGETHER
MOBINIL / MOBINIL
LEO BURNETT CAIRO EGYPT UM7
Giza
EGYPT
Short List
FLUSH THE AD BREAK
HENKEL / DAC POWER ACTIVE
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
HELLO TOMOROW - COLLABORATION CULTURE
EMIRATES / EMIRATES AIRLINE
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
LET THE FUN BEGIN
EFES / EFES ZERO
MEDIACOM Dubai UNITED ARAB EMIRATES MEDIACOM
Dubai
MEDIACOM
Dubai
UNITED ARAB EMIRATES
NEUTROGENA - SKIN CARE ESSENTIALS
JOHNSON & JOHNSON / NEUTROGENA
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
UNITED ARAB EMIRATES
PATTEX POWER
HENKEL / PATTEX
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
OMD
Dubai
UNITED ARAB EMIRATES
Silver
PERSIL AND WIN
HENKEL / WASHING DETERGENT
OMD Cairo EGYPT OMD
Cairo
OMD
Cairo
EGYPT
RESCUE RADIO
SAWA MNINJAH / SAWA MNINJAH
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MINDSHARE
Dubai
UNITED ARAB EMIRATES
Silver
SABB SALE INTERVENTION
SABB - THE SAUDI BRITISH BANK / BANK
JWT Riyadh SAUDI ARABIA MINDSHARE
Riyadh
SAUDI ARABIA
Bronze
SAMSUNG GET'S REAL!
SAMSUNG / GALAXY SIII, NOTE 2, TAB 10.1, AUDIO DOCK AND SMART TV
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
THE ENTREPRENEUR
DU / DU ENTERPRISE
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
OMD
Dubai
UNITED ARAB EMIRATES
THE TWEET SPOT
FOX MOVIES / AVATAR PREMIER
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
THE VITAL BREAK
INFINITI / INFINITI JX
MINDSHARE Dubai UNITED ARAB EMIRATES MINDSHARE
Dubai
MINDSHARE
Dubai
UNITED ARAB EMIRATES
TITANIC
AXIOM TELECOM / MOBILE DEVICES RETAILER
TBWA\RAAD UAE Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
TOUCH - MY PLAN
TOUCH / TOUCH
JWT BEIRUT LEBANON JWT BEIRUT
LEBANON
WORLD FASTEST RUNNING MOVIES
ADIDAS / F50
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
Gold
A02 USE OF MAGAZINES/NEWSPAPERS
1ST CLASS TEST DRIVE
INFINITI / INFINITI QX
MINDSHARE Dubai UNITED ARAB EMIRATES MINDSHARE
Dubai
MINDSHARE
Dubai
UNITED ARAB EMIRATES
212 VIP ARE YOU ON THE LIST?
CAROLINA HERRERA / 212 VIP
HAVAS DIGITAL MIDDLE EAST Dubai UNITED ARAB EMIRATES HAVAS MEDIA
Dubai
UNITED ARAB EMIRATES
AUDI - REFINED POWER
AUDI MIDDLE EAST / AUDI S MODELS
MEDIACOM Dubai UNITED ARAB EMIRATES MEDIACOM
Dubai
MEDIACOM
Dubai
UNITED ARAB EMIRATES
BREAK-FREE PRINT CAMPAIGN
FOX INTERNATIONAL CHANNELS / MOVIE CHANNEL
LEO BURNETT DUBAI UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
Silver
DOMESTOS LAUNCH
UNILEVER / DOMESTOS
TBWA\RAAD SAUDI ARABIA Jeddah SAUDI ARABIA OMD
Jeddah
SAUDI ARABIA
KAMRA VISION - BLURRED NEWS PAPER
MUSCAT EYE LASER / KAMRA VISION
FP7/MCT OMAN Muscat OMAN UM
Muscat
OMAN
LANGUAGE TAKEOVER
McDONALD'S / TASTES OF THE WORLD
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
Silver
SUMMER TRAVEL
VISA MIDDLE EAST / CREDIT CARD
OMD Dubai UNITED ARAB EMIRATES OMD
Dubai
UNITED ARAB EMIRATES
THE INTERACTIVE PRINT AD
RSA / PERSONAL MOTOR INSURANCE
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEMAC OGILVY
Dubai
UNITED ARAB EMIRATES
THE NON-COLLIDING PAGE
INFINITI / INFINITI JX
MINDSHARE Dubai UNITED ARAB EMIRATES MINDSHARE
Dubai
MINDSHARE
Dubai
UNITED ARAB EMIRATES
WORLD'S FIRST TASTE-ABLE PRINT AD
THE COCA-COLA COMPANY / FANTA
MEMAC OGILVY Dubai UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
Silver
A03 USE OF STANDARD OUTDOOR
#MARCTHEDOT
COTY / WOMEN FRAGRANCE
HAVAS MEDIA Dubai UNITED ARAB EMIRATES HAVAS MEDIA
Dubai
UNITED ARAB EMIRATES
BEAT THE HEAT
GOODYEAR / TYRES
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UM DUBAI
UNITED ARAB EMIRATES
Short List
COFFEE CUP LIVE
McDONALD'S / McDONALD'S BREAKFAST
UM DUBAI UNITED ARAB EMIRATES UM DUBAI
UNITED ARAB EMIRATES
DREAM HOME
DOHA BANK / HOUSING LOANS
INFINITY MARKETING SOLUTIONS Doha QATAR MEC
Dubai
UNITED ARAB EMIRATES
THE LAST SUMMER ON EARTH - AR POSTERS
GRAVITY BREWING / LEBANESE BREW
INTERESTING TIMES Beirut LEBANON INTERESTING TIMES
Beirut
LEBANON
THE LIGHT THAT NEVER GOES OUT
THE CHANGE INITIATIVE / SOLARMATE GARDEN LIGHTS
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEMAC OGILVY
Dubai
UNITED ARAB EMIRATES
A04 USE OF AMBIENT MEDIA: SMALL SCALE
BOSCH X-RAY
JUFFALI AUTO PARTS COMPANY / BOSCH CAR PARTS
MEMAC OGILVY & MATHER Jeddah SAUDI ARABIA MINDSHARE
Jeddah
SAUDI ARABIA
BRING A SMILE
CLOROX COMPANY / GLAD
DDB DUBAI UNITED ARAB EMIRATES DDB DUBAI
UNITED ARAB EMIRATES
Silver
COVER YOUR BACK
FUTURE INSURANCE / INSURANCE BROKER SERVICES
WUNDERMAN DUBAI UNITED ARAB EMIRATES WUNDERMAN DUBAI
UNITED ARAB EMIRATES
CREST SPREAD THE SMILES
PROCTER & GAMBLE / CREST
STARCOM MEDIAVEST GROUP Dubai UNITED ARAB EMIRATES STARCOM MEDIAVEST GROUP
Dubai
UNITED ARAB EMIRATES
DON'T GO
WILD WADI WATER PARK / WILD WADI
JWT Dubai UNITED ARAB EMIRATES OMNICOM MEDIA GROUP
Dubai
UNITED ARAB EMIRATES
EXTENDED VISION
VOLKSWAGEN / VOLKSWAGEN TOUAREG
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MEDIACOM
Dubai
UNITED ARAB EMIRATES
EXTREME TEMPERATURES COFFEE CUP SLEEVE
BRIDGSETONE / BRIDGESTONE POTENZA TYRES
LIVINGROOM Dubai UNITED ARAB EMIRATES LIVINGROOM
Dubai
UNITED ARAB EMIRATES
NEVER HIDE YOUR JEWELRY
MUKHI SISTERS / NEW COLLECTION
RÉPUBLIQUE Beirut LEBANON RÉPUBLIQUE
Beirut
LEBANON
Short List
NOT SO HAPPY ENDINGS - BUSINESS CARDS
THERESE NAKHLE / DIVORCE LAWYER
LIVINGROOM Dubai UNITED ARAB EMIRATES LIVINGROOM
Dubai
UNITED ARAB EMIRATES
ONE TOUCH - SIMPLE TOUCHES...BETTER LIFE
LIFESCAN / ONE TOUCH
INITIATIVE Dubai UNITED ARAB EMIRATES INITIATIVE
Dubai
UNITED ARAB EMIRATES
RETHINK YOUR ROUTINE
FITWORX / FITNESS EQUIPMENT
MEMAC OGILVY Dubai UNITED ARAB EMIRATES MINDSHARE
Dubai
UNITED ARAB EMIRATES
Bronze