Brand | CHILDREN’S CANCER CENTER OF LEBANON |
Product/Service | CANCER TREATMENT CENTER |
Entrant | LEO BURNETT BEIRUT, LEBANON |
Category | INTERNET FILM |
Entrant Company
|
LEO BURNETT BEIRUT, LEBANON
|
Advertising Agency
|
LEO BURNETT BEIRUT, LEBANON
|
Production Company
|
INTAJ THE PRODUCTION HOUSE Beirut, LEBANON
|
Brief Explanation
Children with Cancer have to witness their childhoods stolen from them. Without proper treatment, chances of survival are minimal. Every child deserves to celebrate his next birthday; no child deserves an expiry date.
This ad was launched online as a wake up call for people to donate and provide more children in need with free treatment at the occasion of CCCL’s 10th year anniversary.
Credits
Bechara Mouzannar |
Chief Creative Officer |
Malek Ghorayeb |
Executive Creative Director |
Areej Mahmoud/Associated Creative Director: Tania Saleh/Manal Nagi |
Creative Director |
Samer Zouehid |
Copywriter |
Charbel Sawane/Dalia Fadel/Daniela Abdo/Marc Maftoum/Julie Khalil Mezher |
Art Director |
Nada Abi Saleh |
Account Supervisor |
Danielle Moussalli |
Producer |
Wissam Smayra |
Director |
Diego De Aristegui |
Account Manager |
VTR Beirut |
EditingCompany |