2013 Winners & Shortlists

COTTONIL POLITICS

BrandCOTTONIL VEGA
Product/ServiceNEW RUBBERBAND
EntrantNILE PRODUCTION Cairo, EGYPT
CategoryCLOTHING, FOOTWEAR & ACCESSORIES
Entrant Company NILE PRODUCTION Cairo, EGYPT
Advertising Agency NILE PRODUCTION Cairo, EGYPT
Production Company AHMED BENDARY Giza, EGYPT

Brief Explanation

Laundry lines are a very regular view in the Egyptian streets, and it's said that you can tell a lot about a household and its residents from its laundry lines, as nothing shows the true character of a person as what he wears (especially underwear) This copy was aired while choosing the first parliament after the revolution, men usually talk politics in cafes, and they tend to act as political analysts giving examples and connotations.

Credits

Name Role
Mohamed Wasfy Chief Creative Officer
Mohamed Wasfy Copywriter
Ahmed Bendary Producer
Hady El Bagoury Director
Ahmed El Morsy Director Of Photography
Ahmed Khaled Other Credits