2013 Winners & Shortlists

RIPPLES OF HAPPINESS - LEBANON

BrandCOCA-COLA MIDDLE EAST
Product/ServiceTHE COCA-COLA FOUNDATION
EntrantFP7/DXB Dubai, UNITED ARAB EMIRATES
CategoryCORPORATE IMAGE
Entrant Company FP7/DXB Dubai, UNITED ARAB EMIRATES
Advertising Agency FP7/DXB Dubai, UNITED ARAB EMIRATES
Production Company MINT MENA Dubai, UNITED ARAB EMIRATES

Brief Explanation

The Ripples of Happiness television campaign was the culmination of the pan-Arab initiative Ripples of Happiness, by the Coca-Cola Foundation. The TVCs starred students from Universities across the Middle East and showcased the actual projects done by them towards the community. Through these real stories which touched real lives, we rewarded ordinary students with recognition for their efforts, while making them ambassadors for the initiative to inspire even more students to join Ripples of Happiness for the next year.

Credits

Name Role
Paul Banham Executive Creative Director
Aunindo Anoop Sen Copywriter
Gautam Wadher Art Director
Clarisse Mar Wai May-Integrated Producer Agency Producer
Tarek Ali Ahmad-Business Director/Hana Zarour-Account Supervisor Account Supervisor
Dolly Saidy/Souraya El-Far/Lamys Haddad Producer
Andre Chammas Director
Maria Malek Editor
The Finalcut Post Production
Helen Sawma Animation
Siblings Music
Luciano Rahal Account Manager
Rachel Aoun/Tony El Khazen Director Of Photography