INSTAGRAMERS BUSINESS CARD
| Brand | PHILIPPE GONZALEZ |
| Product/Service | PHILIPPE GONZALEZ |
| Entrant | Y&R DUBAI, UNITED ARAB EMIRATES |
| Category | STATIONERY |
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Entrant Company
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Y&R DUBAI, UNITED ARAB EMIRATES
|
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Advertising Agency
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Y&R DUBAI, UNITED ARAB EMIRATES
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Brief Explanation
Like any business card, the design needed to be unique, but also faced the added task of communicating an interactive digital feature in a static medium.
The Brief
To create a business card for the founder of instagramers.com, Philippe González.
How the final design was conceived
To give people a taste of the Instagram experience beyond the application, we created real-life Instagram filters and placed them in each business card.
Just look through the card to experience its effect.
Indication of how successful the outcome was in the market
In addition to the people Philippe gave his business cards to, the idea was shared on all his social channels and viewed by thousands of fans and followers:
Instagram
@igers
33,500+ followers
@philgonzalez
308,000+ followers
Facebook
16,600+ fans
Twitter
@philgonzalez
6,900+ followers
Credits
| Shahir Zag |
Y/R |
Chief Creative Officer |
| Ash Chagla |
Y/R |
Creative Director |
| Hugo Lucas |
Y/R |
Creative Director |
| Samar Sidani |
Y/R |
Art Director |
| Athina Afton Lalljee |
Y/R |
Copywriter |
| Amin Soltani |
Y/R |
Head Of Production |
| Binnu Cherian |
Y/R |
Production Manager |
| Pierre Farra |
Y/R |
Account Supervisor |
| Philippe Gonzalez |
Instagramers.com |
Founder |
| Jeevan Nambiar |
Y/R |
Photographer |
| Vineet Parrikar |
Y/R |
Designer |