2012 Winners & Shortlists

Title Brand Product / Service Entrant Company Location Production Company Location Award
A01 Corporate Information
HAPPY NEW YEAR
RÉPUBLIQUE BEIRUT / NEW YEAR'S GREETING
REPUBLIQUE BEIRUT LEBANON
ABU DHABI AIRPORTS COMPANY (ADAC) CORPORATE WEBSITE
ABU DHABI AIRPORTS COMPANY (ADAC) / CORPORATE WEBSITE
INDIVIRTUAL Dubai UNITED ARAB EMIRATES
OCEAN RACING
ABU DHABI TOURISM AUTHORITY / THE VOLVO OCEAN RACE 2011-2012
THE TRIBE Dubai UNITED ARAB EMIRATES
A02 Consumer Products
BEATS ON TWITTER CONCERT
HP MIDDLE EAST / DM4 BEATS EDITION
Y&R DUBAI UNITED ARAB EMIRATES
CONO IS DIFFERENT
EGYPT FOODS / CONO
LEO BURNETT CAIRO EGYPT
OLAY POWER 7
OLAY ARABIA (PROCTER & GAMBLE) / OLAY TOTAL EFFECTS
HUG Dubai UNITED ARAB EMIRATES
MISSION: COSMIC FUN
BEL MIDDLE EAST / LA VACHE QUI RIT CHEESE
LEO BURNETT DUBAI UNITED ARAB EMIRATES
WHAT'S CHRISTMAS WITHOUT RED & GREEN
BRASSERIE ALMAZA / HEINEKEN
JWT Beirut LEBANON
NISSAN QASHQAI EGYPT
NISSAN MOTOR EGYPT / NISSAN QASHQAI
ICON CREATIONS Cairo EGYPT
AKWA RAS 2
BEL GROUP / PICON
LEO BURNETT BEIRUT LEBANON
NADINE LABAKI
DIAGEO / JOHNNIE WALKER
LEO BURNETT BEIRUT LEBANON
COUTURE WEBSITE
MICHAEL CINCO HAUTE COUTURE / HAUTE COUTURE
CYBERADS WEBFIRM Dubai UNITED ARAB EMIRATES
ART OF MOTION THE FINAL 36HRS
RED BULL / ENERGY DRINK
INTERESTING TIMES Beirut LEBANON
DIGITAL LOVE
RECKITT BENCKISER / DUREX CONDOMS
BUZZMAN Paris FRANCE
Short List
THE FIRST BLANK WEBSITE
ADVANCED MICRO DEVICES / AMD VISION
IMPACT PROXIMITY Dubai UNITED ARAB EMIRATES
LAY'S MAX CHALLENGE
SAUDI SNACK FOODS / LAY'S
IMPACT PROXIMITY Dubai UNITED ARAB EMIRATES
CHIPSY WEBSITE
CHIPSY EGYPT / SNACKS-CHIPS
MEDIA DIRECTION OMD Cairo EGYPT
DORITOS WEBSITE
DORITOS EGYPT / SNAKS-CHIPS
MEDIA DIRECTION OMD Cairo EGYPT
MUSIC MIXER
PEPSI INTERNATIONAL / PEPSI
IMPACT PROXIMITY Dubai UNITED ARAB EMIRATES
CREATORS WITHOUT COMPROMISE
FUJIFILM / FINEPIX X10 AND X100 CAMERAS
DIGITAL APE MEDIA FZ LLC Dubai UNITED ARAB EMIRATES
EVOQUE FILM SERIES
LAND ROVER / RANGE ROVER EVOQUE
WUNDERMAN Dubai UNITED ARAB EMIRATES
A03 Consumer Services
FUNMAKINA
ANAYOU / ONLINE PORTAL
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Short List
THE RANDOM ROAD
STANDARD CHARTERED BANK / AUTO INSURANCE
TBWA\RAAD Dubai UNITED ARAB EMIRATES
WEBSITE
DUBAI BANK / PERSONAL & CORPORATE FINANCIAL SERVICES
HEATHWALLACE Reading UNITED KINGDOM
ABU DHABI INTERNATIONAL AIRPORT WEBSITE
ABU DHABI AIRPORTS COMPANY (ADAC) / AIRPORT WEBSITE
INDIVIRTUAL Dubai UNITED ARAB EMIRATES
WWW.WINWADI3.COM
TOPNET / ADSL 3 MONTHS INTERNET FREE
TRACY COMMUNICATION Tunis TUNISIA
WHAT IS 04?
MBC GROUP / TV DRAMA SERIES
BPG Dubai UNITED ARAB EMIRATES
SPOTTED IN ATLANTIS
ATLANTIS THE PALM DUBAI / ATLANTIS THE PALM DUBAI
FLIP MEDIA Dubai UNITED ARAB EMIRATES
AUDI CARD ARTIST
BANK AUDI / AUDI CARD ARTIST
CLEARTAG Beirut LEBANON
A04 Business Products & Services
JWT MEA ONLINE SHOWCASE
JWT MIDDLE EAST & AFRICA / ONLINE SHOWCASE
JWT MENA Beirut LEBANON
Bronze
DOGVERSATION
SONJA JASHANMAL, CERTIFIED GERMAN DOG TRAINER / DOGVERSATION
ZED COMMUNICATIONS Dubai UNITED ARAB EMIRATES
THE FACEBOOK WITHDRAWAL
DIGITAL REPUBLIC / DIGITAL REPUBLIC
DIGITAL REPUBLIC EGYPT
A05 Fundraising, Charities, Appeals, Non-Profit Organisations, Public Health & Safety, Public Awareness
CORPORATE SITE
CENTRE FOR MUSICAL ARTS / NOT-FOR-PROFIT MUSIC SCHOOL
ZED COMMUNICATIONS Dubai UNITED ARAB EMIRATES
HEALTHYMAGINATION ME
GE / FAMILY HEALTH AWARENESS
TBWA\RAAD Dubai UNITED ARAB EMIRATES
LBI CARES
LBI / RAMADAN CAMPAIGN
LBi MENA Dubai UNITED ARAB EMIRATES
THE CORRUPTION STOCK EXCHANGE MARKET
PNUD / UNITED NATIONS DEVELOPMENT PROGRAMME
MEMAC OGILVY LABEL TUNISIA Tunis TUNISIA
Short List
RYMCO DRIVE FOR CHANGE
RYMCO / RYMCO
CLEARTAG Beirut LEBANON
IWASINTAHRIR
THINKK / WWW.IWASINTAHRIR.COM
thinkk Cairo EGYPT
LISTEN.HELP.
WFP / HORN OF AFRICA
JWT KUWAIT Kuwait City KUWAIT
Bronze
GO GREEN-2012
PROMOACTION DDB / GO GREEN-2012
PROMOACTION DDB Riyadh SAUDI ARABIA
B01 Online Advertising
HIDDEN BANNERS
IKEA AL HOMAIZI / IKEA
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
Bronze
THE BANNER THAT SHINES
3M / QUICK WAX
Y&R DUBAI UNITED ARAB EMIRATES
ZAP!
PESTFREE / PEST CONTROL
THE TRIBE Dubai UNITED ARAB EMIRATES
PEDESTRIAN DETECTION BANNER
VOLVO / VOLVO
MEMAC OGILVY & MATHER Dubai UNITED ARAB EMIRATES
VIRTUAL TOUR
DUBAI PROPERTIES GROUP / DUBAI PROPERTIES GROUP
OMD Dubai UNITED ARAB EMIRATES
EA FIFA 12
ELECTRONIC ARTS / FIFA 12
MEDIACOM MENA Dubai UNITED ARAB EMIRATES
WHAT'S CHRISTMAS WITHOUT RED & GREEN?
BRASSERIE ALMAZA / HEINEKEN
JWT Beirut LEBANON
WEBSITE IN THE TRUNK
CHEVROLET / CHEVROLET TRAVERSE
LEO BURNETT DUBAI UNITED ARAB EMIRATES
ANTI-SNOOP SURVEILLANCE BANNER
SYSLAB INSTALLATIONS / PROCTOR SECURITY SYSTEM
Y&R DUBAI UNITED ARAB EMIRATES
RIGHT CAR
ARABIAN AUTOMOBILES COMPANY (AAC) / NISSAN
TBWA\RAAD Dubai UNITED ARAB EMIRATES
Silver